MarketConsumer DiscretionaryTextiles, Apparel & Luxury GoodsApparel, Accessories & Luxury Goods
UNDER ARMOUR INC Class C

UA

$5.99Apr 26, 2021Apr 24, 2026
Consumer DiscretionaryTextiles, Apparel & Luxury GoodsApparel, Accessories & Luxury Goods$2.52B
MVM
+$36.2M
TD Variance
0.118

Every news event mapped to its market reaction — 130 events, 61 months of data. No predictions, just what happened.

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News Events

DateReturnCategorySourceHeadline
2022-05-06-24.1%legalSEC EDGARUA 8-K: 2.02 and (SEC Filing)
2026-02-06+22.1%analystSeeking AlphaUnder Armour outlines $110M operating income target for FY26 as turnaround gains traction
2026-02-06+22.1%earningsSeeking AlphaUnder Armour, Inc. (UAA) Q3 2026 Earnings Call Transcript
2026-02-06+22.1%earningsSeeking AlphaUnder Armour beats top-line and bottom-line estimates; updates FY26 outlook
2026-02-06+22.1%legalSEC EDGARUA 8-K: 2.02 and (SEC Filing)
2025-08-08-21.3%newsSeeking AlphaUnder Armour outlines $100M tariff headwind and plans SKU reduction to drive brand transformation
2025-08-08-21.3%earningsSeeking AlphaUnder Armour, Inc. (UAA) Q1 2026 Earnings Call Transcript
2025-08-08-21.3%newsSeeking AlphaUnder Armour slides after issuing a weak sales outlook, warning on tariff impact for margins
2025-08-08-21.3%earningsSeeking AlphaUnder Armour Non-GAAP EPS of $0.02 misses by $0.01, revenue of $1.1B misses by $30M
2025-08-08-21.3%legalSEC EDGARUA 8-K: 2.02 and (SEC Filing)
2024-08-08+19.6%legalSEC EDGARUA 8-K: 2.02 and (SEC Filing)
2021-11-02+17.2%legalSEC EDGARUA 8-K: 2.02 and (SEC Filing)
2022-05-18-17.0%legalSEC EDGARUA 8-K: 5.02 and (SEC Filing)
2022-11-03+15.6%legalSEC EDGARUA 8-K: 2.02 and (SEC Filing)
2021-08-03+13.0%legalSEC EDGARUA 8-K: 2.02 and (SEC Filing)
2025-12-29+11.8%newsInvesting.comFairfax Financial buys Under Armour (UA) shares for $70.9 million - Investing.com
2026-02-10-11.6%newsSeeking AlphaCiti sours on Under Armour as N. American competition weighs, pricing pressure lingers
2026-02-10-11.6%newstimothysykes.comUnder Armour Faces Data Breach Affecting 72 Million Customers - timothysykes.com
2026-02-10-11.6%newsStocksToTradeData Breach Threatens Under Armour’s Brand Integrity - StocksToTrade
2022-02-11-10.5%legalSEC EDGARUA 8-K: 2.02 and (SEC Filing)
2023-05-09-10.1%legalSEC EDGARUA 8-K: 2.02 and (SEC Filing)
2024-03-13-9.9%legalSEC EDGARUA 8-K: 5.02, 5.03 (SEC Filing)
2023-02-08-9.0%legalSEC EDGARUA 8-K: 2.02 and (SEC Filing)
2025-02-06-8.6%legalSEC EDGARUA 8-K: 2.02 and (SEC Filing)
2026-01-21+7.6%newsInvesting.comFairfax Financial buys Under Armour (UA) shares worth $49.7 million - Investing.com
2024-11-07+7.5%legalSEC EDGARUA 8-K: 2.02 and (SEC Filing)
2021-08-16-7.2%legalSEC EDGARUA 8-K: 5.02 and (SEC Filing)
2021-05-04+6.9%legalSEC EDGARUA 8-K: 2.02 and (SEC Filing)
2025-08-11-6.8%earningsSeeking AlphaUnder Armour: Recent Quarterly Report Disappoints
2025-08-11-6.8%earningsSeeking AlphaUnder Armour Q1 Earnings: No Brand Turnaround In Sight Yet
2025-08-11-6.8%earningsSeeking AlphaUnder Armour: Recent Quarterly Report Disappoints (NYSE:UA) - Seeking Alpha
2026-01-02+6.6%newsSeeking AlphaUnder Armour: A turnaround stock with an undervalued brand -- UBS
2026-01-02+6.6%newsSeeking AlphaUnder Armour: A turnaround stock with an undervalued brand -- UBS (UA:NYSE) - Seeking Alpha
2026-01-02+6.6%newsStocksToTradeUnder Armour Shares Surge as Major Investor Increases Stake - StocksToTrade
2026-01-02+6.6%newsStocksToTradeUnder Armour Stock Rises Amid Major Investor Moves - StocksToTrade
2026-01-02+6.6%newstimothysykes.comUnder Armour Stock Surges as Fairfax Financial Increases Holdings - timothysykes.com
2026-01-02+6.6%newstimothysykes.comUnder Armour Shares Surge as Major Investor Boosts Holdings - timothysykes.com
2025-12-30+6.6%newsSeeking AlphaValue investor Fairfax Financial raises stake in Under Armour
2025-12-30+6.6%newsStocksToTradeUnder Armour Stock Surges: Time to Jump In? - StocksToTrade
2025-12-30+6.6%newsBenzingaUnder Armour Stock Surges After Large Insider Purchase - Under Armour (NYSE:UA), Under Armour (NYSE:UAA) - Benzinga
2025-12-30+6.6%newsBenzingaNio, Profusa, Nike, FTAI Aviation And Under Armour: Why These 5 Stocks Are On Investors' Radars Today - Benzinga
2026-01-06+6.1%newsThe Business Journals'Canadian Warren Buffett' bets on Under Armour with new $67M stock buy - The Business Journals
2026-01-06+6.1%newsProactive financial newsUnder Armour shares rise on Fairfax’s growing confidence in turnaround - Proactive financial news
2026-04-22-5.5%newsBusiness WireSnowflake Makes AI Real for Businesses at Snowflake Summit 26, Featuring Anthropic’s Daniela Amodei and Other Industry Leaders
2026-04-22-5.5%newsChartMillUA Stock Chart | UNDER ARMOUR INC-CLASS C (NYSE:UA) - ChartMill
2025-06-17-5.5%newsSeeking AlphaMeet the Tom Brady-backed company that aims to disrupt the athletic apparel and footwear industry
2025-06-12-5.1%legalSEC EDGARUA 8-K: 8.01 and (SEC Filing)
2026-02-12+4.7%legalSEC EDGARUA 8-K: 5.02 and (SEC Filing)
2022-02-23+4.6%legalSEC EDGARUA 8-K: 8.01 and (SEC Filing)
2025-04-15+4.6%legalSEC EDGARUA 8-K: 5.02 and (SEC Filing)
2021-05-19-4.6%legalSEC EDGARUA 8-K: 1.01 and (SEC Filing)
2026-01-13+4.4%newsSeeking AlphaUnder Armour: A Bad Bet As Market Share Issues Deepen
2024-09-06-4.2%legalSEC EDGARUA 8-K: 5.02, 5.07 (SEC Filing)
2024-02-08+4.2%legalSEC EDGARUA 8-K: 2.02 and (SEC Filing)
2026-04-20+4.2%earningsStockStory3 Unprofitable Stocks That Fall Short
2026-02-08+3.9%newsSeeking AlphaUnder Armour: Sell The Spike
2021-05-27+3.8%legalSEC EDGARUA 8-K: 1.01, 1.02, 3.02, 7.01 (SEC Filing)
2021-08-20+3.7%legalSEC EDGARUA 8-K: 8.01 (SEC Filing)
2024-12-02+3.5%newsUnder ArmourPRESS RELEASE - Under Armour
2025-12-31+3.4%newsYahoo FinanceUnder Armour (UA) Soars 8.6% as Financial Firm Gobbles Up More Shares - Yahoo Finance
2021-09-07-3.4%legalSEC EDGARUA 8-K: 5.02 (SEC Filing)
2022-02-25+3.2%legalSEC EDGARUA 8-K: 1.01 and (SEC Filing)
2025-06-23-3.2%legalSEC EDGARUA 8-K: 1.01, 2.03, 7.01 (SEC Filing)
2026-04-08+3.1%earningsCổng thông tin điện tử tỉnh Lào CaiCan Under (UA) Stock Beat the Market | Price at $5.97, Up 3.73% - Top Trending Breakouts - Cổng thông tin điện tử tỉnh Lào Cai
2023-03-09-2.8%legalSEC EDGARUA 8-K: 5.02 and (SEC Filing)
2023-07-06+2.7%legalSEC EDGARUA 8-K: 5.02 and (SEC Filing)
2022-12-21+2.6%legalSEC EDGARUA 8-K: 5.02 and (SEC Filing)
2026-04-18+2.6%expansionSimply Wall St.DICK'S Youth Sports Push Links Ripken Nationals Partnership With Rich Valuation
2024-06-21+2.5%legalSEC EDGARUA 8-K: 8.01 and (SEC Filing)
2025-06-16-2.5%newsSeeking AlphaUnder Armour proposes offering of $400M senior notes
2025-06-16-2.5%legalSEC EDGARUA 8-K: 1.01, 2.03, 7.01 (SEC Filing)
2026-04-02+2.5%newsStock TitanUnder Armour (NYSE: UA) director receives Class C stock units as fees - Stock Titan
2026-04-02+2.5%newsStock TitanUnder Armour (UA) director Coltharp receives Class C deferred stock award - Stock Titan
2026-04-02+2.5%newsStock TitanUnder Armour (NYSE: UA) director gets Class C stock unit grant - Stock Titan
2026-04-02+2.5%newsStock TitanUnder Armour (UA) director awarded 4,464 Class C deferred stock units as fees - Stock Titan
2026-04-02+2.5%newsStock TitanUnder Armour (UA) director receives 4,910-share deferred stock unit award - Stock Titan
2026-04-02+2.5%newsStock TitanUnder Armour (NYSE: UA) director defers fees into stock units - Stock Titan
2026-03-31-2.4%legalStock TitanUA SEC Filings - Under Armour 10-K, 10-Q, 8-K Forms - Stock Titan
2023-08-08+2.4%legalSEC EDGARUA 8-K: 2.02 and (SEC Filing)
2026-04-23-2.3%earningsPR NewswireUNDER ARMOUR ANNOUNCES DATE FOR FOURTH QUARTER AND FULL-YEAR FISCAL 2026 EARNINGS CONFERENCE CALL
2026-04-23-2.3%newsZacksUAA's Restructuring Strategy Supports Brand Focus & Cost Efficiency
2026-04-23-2.3%newsZacksDespite Fast-paced Momentum, Under Armour (UAA) Is Still a Bargain Stock
2026-04-23-2.3%newsZacksBest Health & Fitness Stocks to Buy for the Wellness Boom
2026-04-23-2.3%newsSeeking AlphaUnder Armour: Likely A Value Trap With A Turnaround That Needs Execution
2022-11-14+2.3%legalSEC EDGARUA 8-K: 5.02 and (SEC Filing)
2023-01-31+2.3%legalSEC EDGARUA 8-K: 5.02 and (SEC Filing)
2021-10-14-2.2%legalSEC EDGARUA 8-K: 8.01 and (SEC Filing)
2023-06-28-2.1%legalSEC EDGARUA 8-K: 5.02 and (SEC Filing)
2026-01-29+2.0%newsInvesting.comFairfax Financial buys Under Armour (UA) shares worth $16.4 million - Investing.com
2023-11-08+1.8%legalSEC EDGARUA 8-K: 2.02 and (SEC Filing)
2021-12-08-1.7%legalSEC EDGARUA 8-K: 1.01, 2.03 (SEC Filing)
2025-11-05+1.7%earningsSeeking AlphaUnder Armour Q2 2026 Earnings Preview
2025-11-06+1.7%earningsSeeking AlphaUnder Armour outlines 2026 revenue decline of 4%-5% as turnaround gains momentum with new CFO and product innovation
2025-11-06+1.7%earningsSeeking AlphaUnder Armour, Inc. (UAA) Q2 2026 Earnings Call Transcript
2025-11-06+1.7%earningsSeeking AlphaUnder Armour beats top-line and bottom-line estimates; updates FY25 outlook
2025-11-06+1.7%legalSEC EDGARUA 8-K: 2.02, 5.02, 8.01 (SEC Filing)
2025-09-18-1.5%newsSeeking AlphaUnder Armour: No Faith In Near-Term Turnaround Potential
2026-01-15+1.4%newsSeeking AlphaUnder Armour shuffles C-suite and creates new design position
2026-01-15+1.4%legalSEC EDGARUA 8-K: 5.02 and (SEC Filing)
2021-09-08+1.3%legalSEC EDGARUA 8-K: 5.02 (SEC Filing)
2024-08-06+1.2%legalSEC EDGARUA 8-K: 5.02, 8.01 (SEC Filing)
2026-01-08-1.2%analystSeeking AlphaUnder Armour: The Turnaround Is Increasingly Distant (Rating Downgrade)
2026-01-04+1.1%newsYahoo FinanceUnder Armour (UA) Jumps 14% as Large Investor Boosts Stake - Yahoo Finance
2023-04-06+1.1%legalSEC EDGARUA 8-K: 3.02 and (SEC Filing)
2024-04-16+1.1%legalSEC EDGARUA 8-K: 5.02 and (SEC Filing)
2025-05-13+1.1%earningsSeeking AlphaUnder Armour outlines Q1 2026 revenue decline of 4–5% amid strategic reset and tariff uncertainty
2025-05-13+1.1%earningsSeeking AlphaUnder Armour, Inc. (UAA) Q4 2025 Earnings Call Transcript
2025-05-13+1.1%legalSEC EDGARUA 8-K: 2.02 and (SEC Filing)
2023-08-17+1.0%newsCNNsymbol__ Stock Quote Price and Forecast - CNN
2024-08-20+0.9%earningsMorningstarAfter Earnings, Is Under Armour Stock a Buy, a Sell, or Fairly Valued? - Morningstar
2026-04-07-0.9%newsCổng thông tin điện tử tỉnh Lào CaiCan Under (UA) Stock Go Higher | Price at $5.76, Down 0.17% - Popular Market Picks - Cổng thông tin điện tử tỉnh Lào Cai
2026-04-07-0.9%newsCổng thông tin điện tử tỉnh Lào CaiCan Under (UA) Stock Go Higher | Price at $5.76, Down 0.17% - High Volume Stocks - Cổng thông tin điện tử tỉnh Lào Cai
2021-08-19-0.8%legalSEC EDGARUA 8-K: 1.01, 1.02, 3.02, 7.01 (SEC Filing)
2021-10-18-0.7%newsU.S. News MoneyWhich Under Armour Shares Should You Buy? UA vs. UAA - U.S. News Money
2025-07-24-0.6%newsSeeking AlphaLimited Upside In Under Armour's Premium Pivot
2021-05-03-0.6%legalSEC EDGARUA 8-K: 8.01 and (SEC Filing)
2024-06-06+0.4%legalSEC EDGARUA 8-K: 5.02 and (SEC Filing)
2024-05-16-0.4%legalSEC EDGARUA 8-K: 2.02, 2.05, 8.01 (SEC Filing)
2025-10-10+0.4%newsInvesting.comUnder Armour stock hits 52-week low at $4.61 - Investing.com
2022-08-03-0.3%legalSEC EDGARUA 8-K: 2.02 and (SEC Filing)
2025-05-21-0.3%newsSeeking AlphaUnder Armour: Positioned For A Turnaround
2022-09-02+0.2%legalSEC EDGARUA 8-K: 5.02 (SEC Filing)
2022-10-05+0.2%legalSEC EDGARUA 8-K: 5.02, 8.01 (SEC Filing)
2025-09-30-0.1%newsSeeking AlphaUBS bets on Under Armour's comeback as brand rebuilding gains momentum
2025-11-27-0.1%newsSeeking AlphaUnder Armour: Turnaround Still Unproven
2023-05-31-0.1%newsThe Business JournalsKevin Plank sells $100M worth of Under Armour stock - The Business Journals
2025-08-24+0.0%newstimothysykes.comUnder Armour’s Strategic Moves & Financial Results Amidst Stake Enlargement - timothysykes.com
2026-04-26newsSimply Wall St.Assessing Under Armour (NYSE:UAA) Valuation After Mixed Long Term Returns And Brand Reset Hopes
2026-04-24newsStockStory1 Small-Cap Stock to Own for Decades and 2 We Find Risky
2026-04-24newsZacksRalph Lauren's "Next Great Chapter": Can Strategy Drive Upside?
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