Market1966 California gubernatorial election
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1966 California gubernatorial election

The 1966 California gubernatorial election was held on November 8, 1966. Incumbent Democratic Governor Pat Brown was defeated in his bid for re-election by Republican nominee and future President Ronald Reagan. As of 2026, this remains the last time an incumbent governor of California lost re-election, though one subsequent governor was recalled from office in 2003.

Background
Incumbent governor Pat Brown had been twice elected with significant accomplishments, such as the construction of the state highway system. After his re-election victory over former vice president Richard Nixon in 1962, Brown was strongly considered for Lyndon B. Johnson's running mate in 1964. However, Brown's popularity began to sag amidst the civil disorders of the Watts riots and the early student protests at the University of California, Berkeley including the Free Speech Movement. ==Democratic primary==
Democratic primary
Candidates • Dale Alexander • Pat Brown, incumbent governor • Wallace James Duffy • Ingram W. Goad • Carlton B. Goodlett, publisher and activist • Samuel William Yorty, mayor of Los Angeles Results ==Republican primary==
Republican primary
CandidatesGeorge Christopher, former mayor of San Francisco • Warren N. Dorn, Los Angeles County Supervisor • Joseph R. Maxwell • William Penn Patrick, businessman • Ronald Reagan, actor and former president of the Screen Actors Guild Campaign California's liberal Republicans including George Christopher leveled attacks on Ronald Reagan for his conservative positions. In response, Reagan popularized the eleventh commandment created by California Republican Party chairman Gaylord Parkinson. In his 1990 autobiography An American Life, Reagan attributed the rule to Parkinson, explained its origin, and claimed to have followed it, writing, "The personal attacks against me during the primary finally became so heavy that the state Republican chairman, Gaylord Parkinson, postulated what he called the Eleventh Commandment: Thou shalt not speak ill of any fellow Republican. It's a rule I followed during that campaign and have ever since." Parkinson used the phrase as common ground to prevent a split in the party. Results ==General election==
General election
CandidatesPat Brown, incumbent Governor since 1959 (Democratic) • Ronald Reagan, actor and former president of the Screen Actors Guild (Republican) • Bill Busick, restaurant owner and taxpayers' rights advocate (write-in) Campaign With the nomination of Reagan, a well-known and charismatic political outsider-actor, the Republicans seized upon Brown's sudden unpopularity evidenced by a tough battle in the Democratic primary. Nixon worked tirelessly behind the scenes and Reagan trumpeted his law-and-order campaign message, going into the general election with a great deal of momentum. After pollsters discovered that the Berkeley student protests were a major priority of Republican voters, Reagan repeatedly promised to "clean up the mess at Berkeley". At first, Brown tried to smear Reagan's conservative supporters with "lame Nazi metaphors". After Reagan deftly parried that tactic, Brown made a serious gaffe. Within 48 hours, Reagan had overtaken Brown in the polls. Brown won in only three counties, Alameda, Plumas, and San Francisco. He narrowly won Alameda by about 2,000 votes and Plumas by about 100 votes. Results Results by county Counties that flipped from Democratic to Republican AmadorColusaContra CostaDel NorteEl DoradoFresnoHumboldtKernKingsLassenLos AngelesMaderaMendocinoMercedModocNapaNevadaPlacerSacramentoSan BernardinoSan JoaquinSan Luis ObispoSan MateoSanta ClaraShastaSierraSiskiyouSolanoStanislausTehamaTrinityTuolumneVenturaYoloYuba ==References==
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