A Colour Box

In mid 1935, Lye struck a deal with John Grierson to make a direct animation for the GPO Film Unit. Lye was paid £30, with his materials paid for by the GPO. Lye and sound editor Jack Ellitt went through hundreds of records looking for music to use as the soundtrack. They selected a beguine called "The Belle Creole" by Don Barreto and his Cuban Orchestra. After the music was transferred to film, Lye made cue marks on the sound track, which he used as a guide as he painted on the image track. It took him five days to finish most of the film. Before settling on the title A Colour Box, Lye used the titles Cheaper Parcel Post and La Belle Creole. ==Release==

A Colour Box was first shown to critics and journalists on 6 September 1935. Cinema owners were hesitant to screen the work because of its experimental approach and promotional nature. The Granada Theatre and the Tatler Cinema were among the first to screen it. ==Reception==

Contemporary reactions to A Colour Box were polarised. Many critics recognised its originality but viewed it as little more than a novelty. Robert Herring called it "the first ballet in film". One review in Sight & Sound said that Lye had "stirred the abstract film to a new vitality." Canadian animator Norman McLaren carefully studied the film, inspired by Lye's "technical inventiveness". It became a major influence on his own direct filmmaking practices. ==References==