Madonna tried to buy the rights from director Stephen Jon Lewicki, offering him $5,000 which later upped to $10,000. Stephen Lewicki invited her to view it; Madonna was reportedly unhappy with the result. According to Lewicki, she had an expression of horror on her face and screamed "Fuck you" as she stormed out of his apartment. The release caused some controversy in the press at the time, due to film's sexually explicit and violent content, Writing for
The Wall Street Journal,
Julie Salamon expressed: [...] Kind of a long MTV video with thinly developed themes of sadomasochism and ritual violence".
Spartanburg Herald-Journals Joe Saitzman said is a basic home movie quality, the sound unbelievably bad, and the script nonexistent. In 1986, there were theatrical midnight screenings in the U.S. The
retail price was $49.95. The
video release sold more than 50,000 copies in its first-week. Critics said that Madonna's appearance in the film was the only reason it sold well, while
Mark Bego suggested that it was purchased by hard-core Madonna devotees only. Shortly after the video release, Lewicki received significant criticism charging him with "exploiting" Madonna's image, to which he responded, "If people say that, I don't mind." Biographer
J. Randy Taraborrelli claims the film made Lewicki a "millionaire" in 1985. Lewicki subsequently argued that he deserved the resulting financial success, having taken a risk by casting an unknown Madonna and putting his own money into the movie. == References ==