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Company Profile

Accolade, Inc.

Accolade, Inc. was an American video game developer and publisher based in San Jose, California. The company was founded as Accolade in 1984 by Alan Miller and Bob Whitehead, who had previously co-founded Activision in 1979. The company became known for numerous sports game series, including HardBall!, Jack Nicklaus and Test Drive.

History
Origins (1984–1985) Alan Miller and Bob Whitehead founded Accolade in 1984; both had worked previously at Atari. They believed Atari undervalued its programmers, leading them to leave the company and start Activision in October 1979. Activision became the first developer to operate independently of the console companies and one of the few firms to survive the video game crash of 1983, though they still posted a US$18 million loss the following year. Accolade was founded and operated in San Jose, California. Whitehead and Miller focused their game development on home computers such as the Commodore 64, exploring a market for which Activision had not yet created games. Whitehead and Miller were unable to attract investment so soon after the game market had crashed, leading them to self-fund their new venture. The pair hired chief executive officer Tom Frisina to handle managerial duties, and they each began to work on their own launch titles. They also hired Mimi Doggett, a veteran visual artist from Atari, to compete with other developers on graphical detail. Success in sports and publishing (1985–1990) Accolade aimed to balance its roles as a developer and publisher. Miller recalled, "we tried to have about half of the original titles done by employee developers and half by external development groups". Several outside groups would port the games to other hardware so that Accolade could focus their staff on creating original titles. Distinctive Software, another Canadian developer who had previously ported Accolade's games to other computer systems, created Test Drive. Miller briefly took over as CEO until Allan Epstein was hired to lead the company in May 1988. Accolade continued to enjoy a strong reputation as a publisher and developer of sports games. with later entries created by outside developers such as Chris Taylor. This allowed Whitehead time to develop original titles like the American football game 4th & Inches (1987), while the company published Steve Cartwright's basketball game Fast Break (1989), and Artech's tennis game, Serve & Volley (1988). Accolade outsold other golf game publishers thanks to the Jack Nicklaus license. developing the game in-house as the first game in the series with three-dimensional (3D) polygon graphics. and journalists repeatedly ranked them among the best games of all time. The company released several games for the Sega Genesis by reverse engineering the console's boot-protection. One condition of the settlement was that Accolade would develop several games exclusive to Sega consoles, as a way for Sega to maintain an advantage over their rivals. By 1993, they had published the commercially successful platform game Bubsy (1993), created by Berlyn. Accolade also tried to replicate its advantageous golf license in other sports, including their association football game Pelé! (1993) and American football game Mike Ditka Power Football (1991). New leadership (1994–1999) Accolade hired a new CEO in 1994, recruiting the former head of FAO Schwarz, Peter Harris, to help them attract much-needed investment. Accolade president Jim Barnett became the new CEO and largely focused their strategy on extending existing franchises. The company expanded the Bubsy series with multiple titles released on several consoles, including Sega, Nintendo, Atari Jaguar, and eventually PlayStation. Berlyn worked on Bubsy 3D (1996) with a new team, but 3D technology was challenging for the developers. When they requested more time to polish the game, Accolade insisted on keeping the scheduled release date. After its release, the game's technical issues hurt the reputation of the Bubsy series, as well as that of Accolade as a company. Instead, the publisher licensed Reiche and Ford's copyrighted character designs to make Star Control 3 (1996) with a different development team. However, the third game in the series did not live up to Accolade's hopes for the franchise, Still, Star Control 3 was considered a moderate commercial success for Accolade as a publisher, as was the release of Deadlock (1996), both released in 1996. Accolade saw Deadlock as the start of a potential comeback. Jack Nicklaus 5 (1997) was also a critical success, but was a commercial disappointment. Despite Barnett's efforts, Accolade was unable to replicate the success of their earlier releases. The success of Test Drive: Off Road led the company to focus more heavily on consoles, which meant abandoning a massively multiplayer online game project. Pitbull Syndicate completed the development of Big Air, which was released at the start of 1999 after a delay. Development was also completed on Redline, and Accolade published the driving-and-shooting game in April 1999. Acquisition and end (1999–2000) French publisher Infogrames purchased Accolade in April 1999, as part of the European company's strategy to gain a distribution network in North America. Infogrames paid US$50 million to acquire Accolade's workforce of 145 employees, their sports franchises such as Test Drive and Hardball, and Accolade's licensing deals with brands such as Major League Baseball. They retained CEO Jim Barnett to lead a new subsidiary company that became Infogrames North America, combining Accolade's workforce with an Infogrames office of 29 employees. As a result, major franchises such as Test Drive 6 (1999) and Test Drive: Off-Road 3 (1999) were published under the "Infogrames North America" name starting in 1999. What followed was a series of acquisitions and consolidations, when Infogrames purchased GT Interactive and renamed it Infogrames, Inc. Infogrames later merged Infogrames North America into a subsidiary of Infogrames, Inc. The merger was completed on October 3, 2000. Later, Infogrames acquired the Atari brand from Hasbro Interactive in 2001, and through the decade slowly re-branded their properties under Atari SA. Atari/Infogrames declared bankruptcy in 2013, and game publisher Tommo purchased the "Accolade" trademark and several related assets. In June 2017, Hong Kong–based holding company Billionsoft announced its acquisition of the "Accolade" trademark, and together with developer Black Forest Games and publisher Tommo, announced it would develop new entries for several Accolade franchises, starting with the Bubsy series. In April 2023, it was announced that Atari had re-acquired over 100 different titles from Billionsoft, including select Accolade titles as well as the company's trademark and brand. Using this trademark, Atari announced Accolade Sports Collection, a compilation of Accolade sports titles developed by QUByte Interactive, in January 2025. == See also ==
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