Rea's oldest friend is middle school teacher Rashid Duroseau. Together, they created a documentary titled "Water-Proof" about restoring New Orleans in the aftermath of
Hurricane Katrina. Rea created the
Binging with Babish YouTube channel on August 21, 2006 with the name inspired by
The West Wing character
Oliver Babish. Three videos unrelated to
Binging with Babish were uploaded to the account, two in 2007 and one in 2010. In 2016, Rea was depressed and living with a friend in
Queens, New York. He decided to purchase $4000 of camera equipment with the intent of beginning to film again, but the kitchen was the only room large enough to film in the small apartment. Once his channel hit one million subscribers, he asked his good friend Sawyer Carter Jacobs (an attorney formerly employed for
Condé Nast) to become his business partner. As people cooked at home more during the
COVID-19 pandemic and sought out more cooking content online, Rea's subscriber count increased from 5 million to 8 million in a few months.
Binging with Babish, published in 2019 by
Houghton Mifflin Harcourt, includes 100 recipes from various seasons of the show and a foreword by
Jon Favreau, of whom Rea is a fan. The book was a
New York Times Best Seller. In 2021, Rea announced on an episode of
Binging With Babish that he would be launching a cookware line. Intended to be a "high quality line of products with a price point palatable for everyday chefs", the line includes Babish-branded knives, bowls, measuring spoons, and other basic kitchen tools. ==Personal life==