The
Chicago Sun-Times held a contest to find the next writer of the column. Eppie Lederer was chosen as the winner because her sample columns included advice from experts, including the Supreme Court Justice
William O. Douglas. Her debut column on October 16, 1955 column opened with a letter from a "Non-Eligible Bachelor" who despaired of getting married. Her advice was, "You're a big boy now...don't let spite ruin your life." Lederer went on to advise thousands of other readers over the next several decades. Eventually, she became owner of the
copyright.
News America Syndicate distributed the Landers column before it was sold to
King Features, the
Chicago Tribune announced the Landers column was moving there, and the
Sun-Times replaced her with Ruth Crowley's daughter Diane Crowley and Jeff Zaslow of
The Wall Street Journal. In 1985, the
attorney general of Illinois,
Neil Hartigan, wrote to Ask Ann Landers requesting assistance in dispelling
the hoax that a film was going to depict Jesus as gay. Lederer replied that "Hoaxes die hard, and the zanier the hoax, the more difficult it is to try to convince people that it is not true". She advised readers not to believe the hoax. Lederer chose not to have a different writer continue the column after her death, so the "Ann Landers" column ceased after publication of the few weeks' worth of material which she had written before her death. Sometimes she expressed unpopular opinions. She repeatedly favored legalization of prostitution and was
pro-choice on
abortion, yet denounced
atheist Madalyn Murray O'Hair. In 1973, she wrote in support of the legalization of homosexual acts, saying that she had been "pleading for compassion and understanding and equal rights for homosexuals" for 18 years, and wrote in 1976 that she "fought for the civil rights of homosexuals 20 years ago and argued that they should be regarded as full and equal citizens". Nevertheless, for years, she described homosexuality as "unnatural", a "sickness" and a "dysfunction". Not till 1992 did she eventually reverse her opinion, and even then only after reviewing research and receiving nearly 75,000 letters that gay and lesbian readers wrote to her saying that they were happy being gay; she wrote that "it is my firm conviction that homosexuality is not learned behavior", adding that while being gay could be suppressed, it could not be altered. Even so, in 1996, she wrote regarding gay marriage, "Before you gay-rights folks land on me with both feet ... I cannot support same-sex marriage, however, because it flies in the face of cultural and traditional family life as we have known it for centuries."
Controversies Pope John Paul II and Joseph P. Kennedy Sr. In 1995, Lederer commented thus in
The New Yorker about Pope
John Paul II: "He has a sweet sense of humor. Of course, he's a
Polack. They're very anti-women."
Polish Americans responded with outrage. She issued a formal apology, but refused to comment further. The
Milwaukee Journal Sentinel canceled her column after that incident. In the same article she noted that President
John F. Kennedy's father,
Joseph P. Kennedy Sr., was
anti-Semitic.
Halloween candy panic A 1995 "Ann Landers" column said, "In recent years, there have been reports of people with twisted minds putting razor blades and poison in taffy apples and Halloween candy. It is no longer safe to let your child eat treats that come from strangers." The vague warning was criticized for causing fear dishonestly, as there have been no documented cases of children receiving
poisoned candy during door-to-door Halloween trick-or-treating.
Mistaken legal advice In her March 28, 1965, column, regarding ownership of wedding gifts, Lederer wrote that "the wedding gifts belong to the bride." She went on to state that the bride should "consult a lawyer about the checks. In some states this could be considered community property." The advice was mistaken because only gifts given after the marriage would be considered community property in some states (or else because wedding gifts—if so designated—can be considered back-dated gifts to the bride). The response also fails to explain why checks should be treated any differently from any other property that was given as a wedding gift. The column has provided teaching material for law professors and law students.
Wedding rice and birds In a 1996 column, she "informed" her readers that they should avoid throwing rice at weddings, lest birds eat it and explode. Such advice was erroneous, as milled rice is not harmful to birds. She later recanted. ==''Annie's Mailbox''==