The
natural body smell can be a powerful force in sexual attraction, and can be focused by the strong
pungent odor of the armpit:
Alex Comfort considered that for a woman to
shave her armpits was “simply ignorant vandalism”, obliterating a powerful sexual tool, and praised the French for greater sexual awareness than American deodorant culture in this regard. A woman's armpits, armpit hair, and secretions can be seen as essential components of their femininity, whether this is positively or negatively valued.
Havelock Ellis found evidence that (in a non-sexual context) smelling one's own armpit could act as a temporary energy boost.
Pheromones While humans undoubtedly are affected by odors both consciously and subconsciously, the existence of sex pheromones in humans has historically been highly disputed and the concept widely abused outside the sciences in areas such as marketing and
pop psychology. While various studies have suggested the existence of human pheromones (sex-specific and otherwise), to date no study has succeeded in conclusively identifying any chemical substances as a human pheromone. How a human would perceive pheromones is similarly an enigma, as the
vomeronasal organ (the primary pheromone receptor organ in mammals) is nonfunctional in humans and their closest relatives to the point that the nerves that would deliver information to the brain are outright absent, and no other reception mechanism has been confidently suggested. ==Fetish==