1991–2001: Foundation and domestic expansion The beginning of Atlantic Grupa dates back to 1991 when Atlantic Trade
d.o.o., a company for distribution of consumer goods, was founded. In the following years, the company grew into a national distributor with
distribution centres in
Zagreb,
Split,
Rijeka and
Osijek and a distribution portfolio from principals such as
Wrigley,
Procter & Gamble,
Johnson & Johnson, etc. In 1991, Atlantic Trade was incorporated and the development of consumer goods distribution started across Croatia. In 1998, Atlantic Grupa launched the first Croatian
ready-made sandwich for broad distribution named
Montana.
2001–present: Regional expansion With the opening of the representative office in Bosnia & Herzegovina in 2001 the company became a regional company, In the following year, it
incorporated Atlantic Grupa d.o.o. It also started up a distribution company Atlantic Trade
Skopje d.o.o. In 2004, the Croatian manufacturer of all-purpose skin and lip balm
Melem, was purchased in the same year. In 2006, the company established a
representative office in
Moscow. In 2007, it purchased
Fidifarm, leading Croatian producer of
OTC medicines Also, it acquired Serbian instant
vitamin drink producer
Multivita d.o.o., thus cementing leadership status in the region in the industry of vitamin drinks. In the same year, after the implementation of the
initial public offering of shares, Atlantic Grupa d.d. was listed on the official market of the
Zagreb Stock Exchange. In 2008 the company started to acquire pharmacy institutions and form its own pharmacy chain
Farmacia. In 2010, it purchased
Droga Kolinska, the leading Slovenian food producer, for 382 million euros. In 2013, the company established a collaboration with
Unilever. In 2015, Atlantic Grupa acquired
Foodland, Serbian producer of homemade fruit and vegetable products e.g. jams, juices ==Organisation==