B&B Italia has two divisions: the Home Division (focused on the residential market) and the Contract Division (for hospitality, marine, retail, and offices). The two brands are B&B Italia and Maxalto. Within B&B Italia, there are four collections.
B&B Italia Home: Defined by products such as the Up Series Chair by
Gaetano Pesce, the Charles Sofa by
Antonio Citterio, Tufty Time by
Patricia Urquiola and The Moon System Sofa by
Zaha Hadid, the B&B Italia Home Collection is the base upon which the company was built.
Maxalto: The Maxalto collection was established in 1975. The collection includes products with shapes drawing inspiration from the typologies and styles of French design between the two World Wars. Maxalto is a line of interior furnishings designed and coordinated by
Antonio Citterio. Maxalto is often sold within B&B Italia stores, but in the last decade, has established itself more and more as its own brand. The first stand-alone Maxalto store opened in Paris, France. In 2008, the first monobrand store in the US opened in Chicago, Illinois, followed soon after by one in Miami, Florida. There are four collections within Maxalto: Apta, Simplice, AC, and Acro, which was released in 2010. Maxalto was featured in 2008 in the
James Bond film
Quantum of Solace.
B&B Italia Outdoor: Designed for indoor/outdoor living. It started with Canasta by
Patricia Urquiola in 2007. Since then, the collection has grown to include pieces by
Jean-Marie Massaud and
Marcel Wanders in addition to new pieces by
Patricia Urquiola and Atelier Oï. New products for the line are being designed by Naoto Fukasawa and Antonio Citterio.
B&B Italia Project: The Project Collection is a range of tables, chairs, and soft seating for the contract market. It is often used in workplaces, restaurants, hotels, and public spaces.
Distribution: B&B Italia and Maxalto have 750 points of sale worldwide, including seven flagship stores (in Milan, London, Munich, Paris, Chicago, and two in New York City), 20 monobrand stores, and over 70 "shop-in-shops". == Designers ==