Award in 2018|alt=Arvi Teikari speaking behind a podium. He is wearing a black shirt with many icons from the game, including a flag, a mushroom, the "BABA", "IS", and "WIN" operators, and Baba itself. The theme of the 2017
Nordic Game Jam was "Not There", which prompted Teikari, a student at the
University of Helsinki who had previously developed the
Metroidvania-genre game
Environmental Station Alpha, to envision a game concept based on manipulating logic operators. He explained that levels were often created by brainstorming a "cool" or "amusing" solution, and then coming up with how the player would accomplish it. Teikari noted that "the most satisfying moments in puzzle games are those which present the player with simple but hard-to-wrap-your-head-around situations, so that solving the puzzle is about figuring out that
one neat trick/twist". Teikari wrote on Reddit that the naming of the characters Baba and Keke was inspired by the
bouba/kiki effect. Teikari stated in 2017 that he planned to release the full game in 2018, and placed a development version of the title for download at
itch.io. After
Baba Is You won at the Independent Games Festival in March 2018, a
clone of the game was released by a French publisher on the
App Store, using nearly the same graphics and calling itself the same name. Teikari worked with the French division of
Apple to remove the offending app. The game, and a
Nintendo Switch release, were focused upon in a
Nintendo indie games showcase presentation on 31 August 2018.
Baba Is You was released on 13 March 2019, via
Steam for Microsoft Windows, Linux, and macOS, and on Nintendo Switch. Alongside programming the game, Teikari also composed the soundtrack using
OpenMPT. Shortly before the release of the level editor update, he released the music project files via the official Baba Is You
Twitter account. Mobile versions for
iOS and
Android devices were released on 22 June 2021. ==Reception==