The song's release was first announced in July 2012. They held a
Ustream party the night of the song's release onto iTunes to promote the new single. The song peaked at #70 on the iTunes Top 100 during its debut week. The girls embarked on a nationwide radio tour beginning in the latter half of 2012 to promote "Bad for Me", performing it acoustically at each station visited. They also visited the
Seventeen magazine headquarters, which got them a picture in the October 2012 issue. They won the chance to be featured as an act at the
iHeart Radio Music Festival in
Las Vegas, Nevada in September 2012. The duo performed "Bad for Me", as well as their anti-bullying anthem, "Are You Happy Now?" The festival also put together an intro for their act, titled "The Road to Vegas". Their performance was featured on national television during
The CW's broadcast of the festival on October 1, 2012. On October 8, 2012, they had an on-air interview with
Radio Disney and from then onwards, the station added the song to their circulation. The song is currently ranked at #14 on the station's weekly "Top 30 Countdown". They were also featured in a Halloween video byte. ==Reception==