He first appeared on television in 2009 in a program titled
Alaram 2 on ASTRO Vaanavil, at the age of 19. He made his debut as a host on a TV anchor in a dance competition titled
Yuttha Medai in 2012. He made his acting debut in a TV drama titled
Vazhkai Valvatharke which was aired on ASTRO Vaanavil in 2012. In 2014, he started his production company BGW. The cooking show
Rasikka Rusikka (2014-2019) gave William recognition as a host. BGW worked as an actor and assistant director on the Singapore Tamil TV series
Annamalai (2014), which aired on
Mediacorp Vasantham TV. He collaborated with Lawrence Soosai for the song "Kaadhal Enbathu Saabama". He made his directorial debut with
Neeyum Naanum (2018). ==Awards==