Viewership Although highly advertised for weeks, the series debuted to 288,000 viewers, coming third in its timeslot behind
MasterChef Australia and
The Summit, respectively, and ranking 19th for the night. The second episode fared no better, with only 224,000 viewers, losing more than 40,000 from its debut and coming fifth in its timeslot, and ranking below the top 20 programs of the night. The final episode drew just 16,000 viewers.
Critical The show has been unfavourably compared to the similar television show
Lego Masters (also produced by Endermol Shine and airing on the rival
Nine Network), which had concluded its fifth season just a week before the premiere of
Blow Up.
Hamish Blake, the host of
Lego Masters also poked fun at the premise of the show, stating in an episode of
Lego Masters that "Balloons are good for a part of one episode of a show. No, I don’t think there’s a series in them." ==References==