Executive producer Barbara Pyle first met
Ted Turner in 1980 when she was photographing the America's Cup for
Time magazine and the media mogul was helming the
Courageous for the last time. Turner, impressed with Pyle's media savvy and commitment to environmental issues, hired her as Vice President of Environmental Policy at
TBS. Pyle served over two decades in this role and was responsible for creation of the Turner Environment Division and setting the company's environmental broadcast agenda. Pyle branded TBS as the Environmental Network. Simultaneously, she was
CNN's environmental editor where she introduced and oversaw environmental news reporting and programming on both CNN and TBS. As one of the first environmental corporate executives, she championed
Corporate Social Responsibility (CSR) policies and initiatives company-wide and set the standards for energy efficiency, recycling and carpooling with her department's award-winning Clean Air Commute program. While at CNN/TBS, Pyle introduced and oversaw environmental coverage, including
Earth Matters, a daily environmental news show which premiered on CNN in 1981 and launched "CNN's World Report", which featured international journalists presenting breaking news from their countries vis-à-vis their local perspective. With
Jane Fonda serving as host, Pyle executive produced the award-winning show
People Count which put a face on global issues addressed by a series of
United Nations summits.
Media activist In 1980, after she read
The Global 2000 Report to the President commissioned by
Jimmy Carter's presidential administration, Pyle committed herself to bring global concerns to the forefront of public attention. Pyle has worked with and built collaborative relationships between major environmental groups such as the
United Nations Environment Programme,
National Wildlife Federation,
National Audubon Society, and
Natural Resources Defense Council. Pyle's activism was grounded in media production. Her 35-part documentary series
People Count, hosted by Jane Fonda, profiled everyday people from around the world working to address issues of sustainable development, population, and the rights of women and native peoples. Pyle traveled around the world to film this series, acting both as executive producer and reporter.
People Count aired domestically on CNN and TBS, and internationally on CNN International. To extend the audience further,
People Count segments were distributed free through an international distribution program that reached broadcasters in over 180 countries with a potential viewing audience of two billion. Broadcast to more than 80 countries and viewed by more than one billion people, Pyle's film
The Day of Five Billion, co-produced with the
United Nations Population Fund (UNFPA), featured original music videos by renowned artists from around the world combined with mini-documentaries and messages from international leaders and futurist authors.
The Day of Five Billion featured a video representing the birth of the five billionth person on earth. Participating in the film were world leaders such as President of Costa Rica
Óscar Arias, Prime Minister of Norway
Gro Harlem Brundtland, President of Indonesia
Suharto, Chinese Premier
Zhao Ziyang, as well as music legends
Peter Gabriel,
Crowded House,
Jimmy Cliff,
Stevie Wonder,
The Neville Brothers,
Allen Toussaint,
Clarence Clemons,
Dr. John,
Nona Hendryx,
Youssou N'Dour and renowned authors
Isaac Asimov,
Arthur C. Clarke, and
Kurt Vonnegut amongst many others. This celebration expanded into the annually celebrated
World Population Day. The film received numerous accolades, including a
Population Institute Global Media Award, a
CINDY Award from the International Association of Audio Visual Communicators (IAAVC), a
Silver Hugo Award as well as nominations for
CableACE and
Emmy awards. Pyle's
Without Borders expanded her distribution network to 127 countries and included a satellite grant from Intelsat. Her film
One Child - One Voice was the centerpiece of the United Nations' Save the Earth media campaign. This film initiated a letter-writing campaign in support of the United Nations Earth Summit in Rio de Janeiro. The film was distributed to over 100 countries and more than one million 'leaf postcards' were received from around the world for the Tree of Life in Rio. For her professional work, humanitarian efforts and activism, Barbara has received dozens of personal commendations. Then Secretary-General of the United Nations
Kofi Annan, when presenting the United Nations Sasakawa Award to Pyle, remarked: "For more than two decades, Barbara Pyle has encouraged the media to assume a major responsibility for informing and educating the public, including decision makers. Pyle has brought environmental issues closer to the hearts and minds of people the world over. As a writer, director and producer of numerous television programs, she has inspired countless individuals to care about the environment and to take responsibility for its protection." ==Captain Planet==