•
Maya Andersson: a 15-year-old girl who loves playing the guitar and has mixed feelings about hockey •
Peter Andersson: Maya's father and General Manager for Beartown's Hockey Team, former team star turned
NHL player, returned to Beartown as the hero •
Kevin Erdahl: an outstanding young hockey player who is the star of his junior team •
Ana: Maya's best friend •
Kira Andersson: Maya's mother, lawyer, married to Peter • '''Kevin's parents:''' Neither parent is named in the book, but Kevin's father is one of the main sponsors of the hockey team. •
Amat: a speedy underage player who is promoted to play with Kevin's junior team •
Fatima: Amat's mother, who works as cleaner for the rink. •
Zacharias: Amat's friend, a bullied boy with lots of stored up anger •
Lifa: Amat's other friend, also Zacharias' friend •
Benji: Kevin's best friend, and “enforcer” defending Kevin on the ice. •
David: the coach of Kevin and Benji's junior team •
Bobo, Filip and William Lyt: team-mates of Kevin and Benji •
Sune: Beartown's A-Team Hockey Coach (level above Junior team coached by David) •
Ramona: proprietress of the Bearskin, the local pub •
Maggan Lyt: William's mother •
Jeanette: a teacher at the local high school •
"Tails": one of the sponsors of the hockey club •
Ann-Katrin and Hog: Bobo's parents •
Adri, Katia and Gaby: Benji's older sisters •
Leo: Kira and Peter's son • The unnamed president of the hockey club • The unnamed bass player who becomes Benji's lover == Television adaptation ==