The Berkeley Center for New Media (BCNM) is a research, teaching, and public events program at UC Berkeley. Its mission is to critically analyze and help shape developments in new media from cross-disciplinary and global perspectives that emphasize humanities and the public interest. Founded in 2004 by Linda Williams, Ken Goldberg, Greg Niemeyer, Whitney Davis, and Cathy Koshland, the organization seeks to study new media from three disciplinary perspectives, the humanities, the arts, and technology. BCNM awards Designated Emphasis Degrees in New Media and Masters Certificates to graduate students and Undergraduate Certificates to undergraduate students at UC Berkeley.