The festival is organized by Dutch booking agency Friendly Fire. In June 2013 the first edition was held and it was a sellout with 15,000 visitors daily. The festival has received two nominations at the
European Festival Awards: • Best Festival Line-Up 2014 • Best Medium-Sized Festival 2014 In 2013 the festival won the 'Best Festival Award' at the 'IJzeren Podiumdieren' award show at
Eurosonic Noorderslag. The 'IJzeren Podiumdieren' award show is an initiative by the Vereniging Nederlandse Poppodia- en Festivals (Dutch venues and festivals association). Best Kept Secret introduced a concept, a 'food line-up' for the first festival in 2013. The organization strives for diverse and
sustainable food options including vegetarian meals, soups, and juices. After the 2019 edition, Maurits Westerik, who is also the frontman of the
Dutch band Bewilder, became the festival's new director. He replaced Robert Swarts. == Festival summary ==