Coca-Cola Nestlé Refreshments Company S.A. was a 50:50 subsidiary between
The Coca-Cola Company and
Nestlé, initially established in 1991. In November 2006, BPW dropped the Nescafé brand and Nestlé reacquired it independently. In 2006, a new product,
Enviga was launched. It claimed to "[boost] the body's metabolism and [help] to burn calories", a claim that concerned health advocates. The
Center for Science in the Public Interest sued BPW in 2007 due to these claims and BPW was required to remove any references to weight loss benefits and calorie burning. In 2010, Nestea debuted in India but was pulled in 2012 due to low interest. At this point, Nestea was only available in the United States, Europe, Canada, Taiwan, and Hong Kong. The same year, US distribution was delegated to Nestlé; Coca-Cola continued distributing abroad. Nestlé also retained the right to manufacture, distribute, and market Nestea as a powder and in vending machines, and Coca-Cola had control of Nestea in glass and
PET bottles and cartons. In March of that year, Nestlé and Coca-Cola agreed to dissolve the BPW venture effective on January 1, 2018, in part because Nestlé wanted to expand Nestea on its own. In this agreement, Nestlé gave Coca-Cola the license to manufacture and distribute Nestea in Canada, Spain, Portugal, Andorra, Romania, Hungary, and Bulgaria. == References ==