Background On 3 June 2014, Azalea confirmed an accompanying music video for the song, stating, "We're gonna have a very crazy music video, with a lot of other people that you guys may know, playing different characters. I'm really excited about it." The video was shot in mid-July in
Los Angeles,
California. On 8 August 2014 during a performance, Ora announced that the video should premiere officially on 11 August 2014. On 11 August 2014, a 16-second
teaser for "Black Widow" was uploaded on Azalea's
VEVO channel. The video was directed by
Director X and Iggy Azalea and premiered through VEVO on 13 August 2014. Daps was the second unit director for the music video. American actors
Michael Madsen,
Paul Sorvino, and actor/rapper
T.I. also appear in the video. On 14 August 2014, exclusive
behind-the-scenes footage from the video set was shown on the second episode of MTV's show
House of Style, hosted by Azalea and where she revealed the visuals are inspired by 1970s
kung fu films and
Quentin Tarantino movies.
Synopsis appears in the music video. The video starts with Rita Ora and her boyfriend, played by
Michael Madsen, entering a diner. The man steps on and squishes a spider with his boot, just before Iggy Azalea is shown as a waitress named Fox behind the diner counter. Azalea then approaches the couple and hands them the menu. The man orders a BLT
sandwich "dripping with melted cheese" and just when Ora is about to order, he interrupts her by saying, "She's gonna have the same damn thing", which causes Ora to look at him somewhat upset. As Azalea arrives with the order, the man starts complaining about the sandwich and refuses to eat it. Then, the owner of the diner, Big Wanda, jumps over the counter and asks if there is a problem. After hearing the man's complaint, Azalea tries to explain but to no avail when the owner says "
What did the Fox say? Nothing!". The owner then instructed Azalea to make another sandwich but with more cheese. Ora is shocked when the owner begins to flirt with her boyfriend in front of her, and her boyfriend ignores her because the owner promises him a "big, juicy BLT sandwich" that is the menu's special. When Ora tries to speak up, she is verbally put down by the owner, who says her special order is "nothing like the little sandwich" Ora has. Ora continues to show disapproval towards the situation. The song starts just when Azalea starts chopping the lettuce. Azalea's daydream starts, in which she can be seen with Ora in a snowy scene, both dressed in similar jumpsuits with a "Black Widow" on each of their backs. When the scene changes, Azalea is training with an older Japanese man, followed by her intercepting a poison dart. She opens the dart to find an image of Madsen with the word "Destroy" written on it. Meanwhile, Ora, who is playing poker in an underground casino alongside
Paul Sorvino and rapper
T.I., wins a large amount of money. Following this, Sorvino becomes upset and aggressive, and Ora kicks him to the ground. As Sorvino lies motionless on the ground, Ora receives a
Wickr message with the image of her next target, Madsen. She and Azalea both ride motorcycles to Madsen's club. Azalea unsheathes her katana and strides towards Madsen as the terrified club patrons flee. Madsen summons his guards to attack Azalea but Ora arrives as her backup, and the pair defeat the guards. They then confront Madsen who draws a gun on them, but before he can shoot them, he is bitten by a
black widow spider and dies. The scene snaps back to reality, revealing that all the previous events were a
dream sequence of Azalea's, who is actually still chopping lettuce with the owner of the diner yelling at her, saying, "Are you trying to kill my lettuce?".
Reception The clip was generally well-received by fans and critics. Brian Anthony Hernandez of
Mashable wrote: "Step aside,
Uma Thurman. In what could essentially amount to an audition tape for
Kill Bill 3, 'Fancy' rapper Iggy Azalea and '
R.I.P.' singer Rita Ora have transformed into beautiful assassins in their elaborate music video for 'Black Widow'." Samantha Nelson of
AXS claimed "the video coincides with the
female empowerment concept," but was disappointed with the lack of single shots of Azalea rapping and the focus being on the
Kill Bill theme rather than the actual performance of the song itself, while Brittney Stephens of
PopSugar noted that "Iggy Azalea has already proven that she can pull off the music-video movie spinoff." "Black Widow" was nominated for "Best Video" at the
2014 MTV Europe Music Awards.
Time criticized the song and named it one of the worst songs of 2014. ==Live performances==