Braveworld

Braveworld's major 1988 – 1991 rental titles which had received theatrical exploitation (e.g. The Monster Squad, The Running Man, The Blob (1988), House III, Nightbreed) were distributed by Warner Home Video/MGM/UA and RCA/Columbia Pictures International Video. The MGM/UA collaboration began in 1990. This era's practice of handing over rental distribution duties to a major studio also occurred with some of New World Video, Virgin Vision, Castle Pictures and Medusa Communications' titles was due to consolidation in the UK video industry (exacerbated by the 1990 recession), with the major studios gaining control of rental sales and distribution networks. As independent labels were retreating and did not have the salesforce to distribute their larger titles to rental video shops across the UK, they agreed sales/distribution pacts with the studios for high-demand titles. ==Selected Braveworld Video Releases==

• Alligator (retail; released to coincide with 1990's sequel) • Alligator II: The Mutation (rental and retail) • The Arrival (rental) • Basket Case 3 (rental) • Billionaire Boys Club (rental; with IVS) • The Blob (1988) (cinema, rental and retail) (rental through RCA/Columbia) • The Blob (1958) (retail; released to coincide with 1988's remake) • Beware! The Blob (1972) (retail; released to coincide with 1988's remake) • Control (rental) • Enigma (rental) • Evil Altar (rental) • The First Power (rental; through Warner/MGM) • The Forgotten One (rental) • Freddy's Nightmares (retail/rental) • The Gate II (rental; through Warner/MGM) • Halloween 4 (cinema, rental and retail; rental through Warner/MGM) • House III (rental and retail) • I Bought a Vampire Motorcycle (cinema, rental) • Major League (cinema, rental, retail) • Mindfield (rental; through Warner/MGM) • The Monster Squad (cinema, rental, retail) (rental through RCA/Columbia; retail as Video Collection) • Murder Rap (rental; unusually also featuring Castle Pictures branding) • Nightbreed (cinema, rental and retail) (rental through Warner/MGM) • Return of the Family Man (rental) (rental through RCA/Columbia) • The Running Man (cinema, rental and retail) (rental through RCA/Columbia; retail as The Video Collection) • Scanners II: The New Order (rental; through Warner/MGM) • Slaughterhouse (rental and retail) • Spontaneous Combustion (rental; through Warner/MGM) • Taste of Hemlock (retail) • The Uninvited ==References==