After graduating, he worked in television at
WRGB in
Schenectady, New York, before moving to
CFRB Radio in
Toronto,
Ontario and then
CFCF-TV in
Montreal,
Quebec (where he was sports director) and
CFTO TV in Toronto. He had a lengthy career in broadcasting and journalism.
National Hockey League broadcasting He is best known as a color commentator and studio host on
Hockey Night in Canada, beginning in 1964. He made similar broadcasts on
NHL games for the major American networks
CBS,
NBC, and
ESPN. He was a colour commentator on
Toronto Maple Leafs local telecasts until 1980, when he made on-air comments that were supportive of Leaf captain
Darryl Sittler and critical of Leafs owner
Harold Ballard. He was subsequently banned from the
Maple Leaf Gardens press box. For
Hockey Night in Canada, he was moved off Toronto games at this point, broadcasting the Montreal Canadiens and
Winnipeg Jets (original team) games as the host. His last year with HNIC was 1991, ending a 28-year association with HNIC.
Peter Puck connection McFarlane is often incorrectly cited as the creator or father of the cartoon character
Peter Puck. The cartoon puck, which appeared on both ''
NBC's Hockey Game of the Week'' and CBC's
Hockey Night in Canada during the 1970s, was actually the creation of NBC executive Donald Carswell, although McFarlane had significant input. The character itself and the animation footage was created by NBC's production partner,
Hanna-Barbera. After the network stopped carrying NHL hockey, McFarlane purchased the rights to Peter Puck from Hanna-Barbera and continued to promote the character.
Writing career As of 2010, McFarlane had written 96 (with one in the works) books on hockey, selling over 1.3 million books. His first book,
50 Years of Hockey (Pagurian Press) was published in 1968 and he continues to write about hockey. McFarlane is an expert on hockey history and has compiled several volumes of NHL lore titled
It Happened in Hockey, a 1999 series detailing the colourful history of the
Original Six NHL teams, and "Proud Past Bright Future," the history of Women's Hockey (1994, Stoddard, ). He published two memoirs, ''Brian McFarlane's World of Hockey
(2000, Stoddart Publishing, ) republished as Colour Commentary
(2009, Key Porter, ) and From The Broadcast Booth
(2009, Fenn, ). In 2008, he began a youth fiction series The Mitchell Brothers'' which always features hockey in the plots. ==Personal life==