In 1996, Judson's first book
NetMarketing was published. He was named by
Advertising Age as one of the nation's "Cybermarketing Leaders." which Judson co-authored. The book asserted that significant changes in corporate strategies would be required for success in the coming Internet era. In 2004, HarperBusiness published Judson's book,
Go it Alone! which argued that the combination of software-as-a-service, automation, and outsourcing, enabled by the Internet would fundamentally alter the nature of entrepreneurship and small business success. In the book, Judson also asserted that as a result of automated leverage created by the Internet, small groups of people or individuals, working on their own, would be able to build high-revenue businesses. The book was recognized by
Library Journal as one of the best business books and
Entrepreneur magazine. Judson partnered with HarperBusiness to test the value of making the full text of
Go It Alone! available free online, with advertising support. This first-of-its-kind effort in book publishing was featured in a
U.S. News & World Report cover story. In 2012,
Entrepreneur magazine dedicated a feature story to the book, and its continuing popularity writing "In a time when the half-life of business books" is [short]...
Go It Alone! has remained popular and relevant." Judson's book,
It Could Happen Here, was published in 2009 by HarperCollins. The book argued that growing and extreme
economic inequality in the United States was a societal danger. Judson worked with historical and social science research to construct a model which indicated that highly unequal societies are characterized by political polarization, anger, lack of trust, political paralysis, a collapsing middle class and potentially political instability. The book appeared two years before
Occupy Wall Street led
economic inequality to be considered a mainstream political issue, and at the time the significance of growing economic inequality was often disregarded or seen as unlikely to continue. Judson was subsequently appointed a Braintruster at the
Roosevelt Institute, where he launched a column titled
Restoring Capitalism and
The Huffington Post. ==Publications==