In 2001, Terry founded b-healthy! (Build Healthy Eating And Lifestyles To Help Youth), a five-year initiative created to raise awareness about
food justice issues and empower youth to be active in creating a more just and
sustainable food system. The program taught children in underserved neighborhoods how to cook in an afterschool program, sending the kids back home with their prepared foods to provide their family a meal. In 2002 he received a Community Fellowship from the
Open Society Institute (
Soros Foundation) to support b-healthy's work, in which he led chef-educators Ludie Minaya, Elizabeth Johnson, and Latham Thomas in reaching out to thousands of youth in the United States. In the spring of 2003, Terry met author
Anna Lappé. That fall they began writing a
Grub: Ideas for an Urban Organic Kitchen (), which was soon bought by
Tarcher/
Penguin and published in 2006.
Grub received a 2007
Nautilus Book Award for Social Change. Among his national radio and television appearances, Terry has offered his commentary on the
Sundance Channel's original series
Big Ideas for a Small Planet. He has been a guest chef on three episodes of the
BET series
My Two Cents. Terry was also a host on the PBS series
The Endless Feast. and he consults for other not-for-profit organizations as well as corporations. He appeared on the "Nourish: Food + Community"
PBS special that aired in 2008, and he has also served on the advisory board for the project's educational component. From 2008 to 2010, Terry was a
Food and Society Policy Fellow, a national program of the
W. K. Kellogg Foundation. In 2015, Terry was named the inaugural Chef-in-Residence for the
Museum of the African Diaspora in San Francisco.
The Atlanta Journal-Constitution in 2020 said of Terry that he had "dedicated much of his life to educating others about sustainable agriculture and healthy eating through the lens of the African Diaspora."
Ten Speed Press announced in 2021 that Terry would start an imprint called
4 Color Books focused on writers of color. ==Writing and speaking engagements==