He was born Samuel Ram in Chicago, Illinois in 1907, to Jewish parents. Ram was a talent manager with his own firm, Personality Productions, and an A&R man when
Tony Williams, the brother of singer
Linda Hayes, auditioned for him. Ram was looking for a group to sing the songs he wrote and found the voice he was looking for in Williams. He transformed the Platters and changed their rhythm and blues style, building around Williams' voice to make them sound like
the Mills Brothers and
the Ink Spots. With talented orchestrators like
Red Callender,
Hal Mooney,
Sammy Lowe and
David Carroll, Ram produced all recordings by The Platters, from their signing with
Mercury Records until his death, and wrote their biggest hits including "
Only You (And You Alone)", "
The Great Pretender". "
(You've Got) The Magic Touch", In 1987, when the song hit #4 in the UK for
Freddie Mercury, Ram had no idea who Mercury was but was thrilled his song was on the charts again—32 years after its 1955 premiere by The Platters. Ram also wrote "
(You've Got) The Magic Touch", the lyrics for "
Come Prima (For the First Time)" "
Twilight Time", "
Chew Chew Chew Your Bubble Gum" (with
Ella Fitzgerald), "
Remember When", and "
Ring Telephone Ring" among others. Controversy has surrounded "
I'll Be Home for Christmas", since it was first published. The label on
Bing Crosby's recording of "I'll Be Home for Christmas" credits it to Kent, Gannon, and Ram. Later recordings usually credit only Kent and Gannon. The discrepancy arose from the fact that on December 21, 1942, Buck Ram copyrighted a song titled "I'll Be Home for Christmas (Tho' Just in Memory)" although that version bore little or no resemblance, other than its title, to the Crosby recording. A song titled "I'll Be Home for Christmas" was also copyrighted on August 24, 1943, by
Walter Kent (music) and
James "Kim" Gannon (words). Kent and Gannon revised and re-copyrighted their song on September 27, 1943, and it was this version that Bing Crosby made famous. Ram was a songwriter first and manager/producer second. The Platters and other groups he managed, like the Flares, were his vehicle to getting his songs recorded. In many cases he put singers' names on songs he had written. The only other controversy in Ram's long songwriting career was with "Twilight Time" which had been an instrumental recorded by the Three Suns. When Ram wrote the lyrics to the song and made it a hit, the Three Suns sued. As in the Christmas standard, the court ruled that the names of Artie Dunn and the Nevin brothers, writers of the instrumental, be included. It did not find against Ram. However, as a manager, he was involved in later litigation over former Platters performers when they sought to use the name when performing. Ram and his wife, Lucille, had two children. He died at
Valley Hospital Medical Center in
Las Vegas on January 1, 1991, at the age of 83. ==References==