Canva

2013–2020 Canva was founded in Perth, Australia, by Melanie Perkins, Cliff Obrecht and Cameron Adams on 1 January 2013. One of the company's early investors was Susan Wu, an American entrepreneur. In its first year, Canva had more than 750,000 users. In 2017, the company reached profitability and had 294,000 paying customers. In January 2018, Perkins announced that the company had raised from Sequoia Capital, Blackbird Ventures, and Felicis Ventures, and the company was valued at . followed by in October 2019 and the launch of Canva for Enterprise. In December 2019, Canva announced Canva for Education, a free product for schools and other educational institutions intended to facilitate collaboration between students and teachers. 2021–2025 In June 2020, Canva announced a partnership with FedEx Office and with Office Depot the following month. , Canva's valuation had risen to rising to A$40 billion by September 2021. In September 2021, Canva raised US$200 million, with its value peaking that year at US$40 billion. While Canva's value declined from its 2021 peak by mid-2022, it remained one of Australia's most prominent technology companies, alongside Atlassian. In March 2022, Canva had over 75 million monthly active users. In 2023, the pair were named in the Australian Financial Review's AFR Rich List as among the 10 most wealthy people in Australia. On 7 December 2022, Canva launched Magic Write, which is the platform's AI-powered copywriting assistant. On 22 March 2023, Canva announced its new Assistant tool, which makes recommendations on graphics and styles that match the user's existing design. On 11 January 2024, Canva launched its own GPT in OpenAI's GPT Store. The company has announced it intends to compete with Google and Microsoft in the office software category with website and whiteboard products. In 2024, it announced a co-funded solar energy project to enhance its sustainability efforts. On 10 April 2025, Canva released Visual Suite 2. The new interface combines Canva's design and productivity tools. New features include a spreadsheets application (Canva Sheets), a generative AI coding assistant (Canva Code), a chatbot, and an updated photo editor that can modify or remove background objects. In August 2025, Canva launched a stock sale to employees, valuing the company at US$42 billion. == Acquisitions ==

In 2018, the company acquired presentations startup Zeetings for an undisclosed amount, as part of its expansion into the presentations space. In May 2019, the company announced the acquisitions of Pixabay and Pexels, two free stock photography sites based in Germany, which enabled Canva users to access their photos for designs. In February 2021, Canva acquired Austrian startup Kaleido.ai and the Czech-based Smartmockups. In 2022, Canva acquired Flourish, a London-based data visualization startup. In March 2024, Canva acquired UK-based Serif, the developers of the Affinity suite of graphic design software, for approximately $380 million. In August 2024, Canva acquired the AI image generation platform and startup, Leonardo AI, for an undisclosed amount. In June 2025, it was announced that Canva had acquired Australian AI marketing startup MagicBrief for an undisclosed amount. In February 2026, Canva acquired two startups: Cavalry, which specializes in animation software, and MangoAI, which focuses on improving advertising performance. In April 2026, Canva acquired Simtheory, an AI Workflow Tool, and Ortto, a marketing automation tool. == Philanthropy ==

Canva's co-founders, Melanie Perkins and Cliff Obrecht, have publicly stated their intention to donate a significant portion of their personal wealth to charity. In 2021, Canva started a partnership with GiveDirectly, a nonprofit organization operating in low income areas that makes unconditional cash transfers to families living in extreme poverty. Since then, the company has donated $50 million to support GiveDirectly's work across Malawi. In 2025, Canva announced an additional $100 million commitment to expand its GiveDirectly partnership. == Controversies ==

Data breach In May 2019, Canva experienced a data breach in which the data of roughly 139 million users was exposed. The exposed data included real names of users, usernames, email addresses, geographical information, and password hashes for some users. In January 2020, approximately 4 million user passwords were decrypted and shared online. Canva responded by resetting the passwords of every user who had not changed their password since the initial breach. Russian operations In May 2022 Canva was criticized for continuing to provide free access to its services in Russia, even after suspending payment processing in the country. Activists from the Ukrainian diaspora in Australia and others said this could be viewed as indirectly supporting Russia’s war effort. They noted the company was the only one of several major Australian firms to receive the lowest “digging in” rating on a tracker run by the Yale School of Management for failing to pull out of Russia. Canva responded that it had suspended financial transactions in Russia from March 2022 and maintained the free version to allow the continued creation and sharing of “pro-peace and anti-war” content for its 1.4 million Russian users. == See also ==