The proposal, which has been characterized as playful, was discussed in 2014 in "
Ten Thousand Years", an episode of the design podcast
99% Invisible about long-term nuclear waste storage, part of a wave of attention the idea received. Reporter Matthew Kielty said: 10,000 years from now, these songs or these stories may sound incomprehensible to us, but as long as they communicate this idea that it's not safe to be where the cats change colors, we will have done our job. May the ray cats keep us safe.
99% Invisible commissioned
Emperor X to write a song for the episode which could serve as a potential work of ray cat folklore. Emperor X, a former science teacher, says he was told to make the song "so catchy and annoying that it might be handed down from generation to generation over a span of 10,000 years". He titled the resulting work "'''10,000-Year Earworm to Discourage Settlement Near Nuclear Waste Repositories (Don't Change Color, Kitty)'''" (sometimes referred to by just its subtitle), an
earworm being a song that sticks in someone's head. The song has fast-paced, repetitive lyrics, beginning: Don't change color, kitty. Keep your color, kitty. Stay that pretty gray. Don't change color, kitty. Keep your color, kitty. Keep sickness away.
Dagens Nyheter in 2022 noted that the song had only 48,000 listens on
Spotify; Emperor X grants that the song is "very unlikely" to ever be used for its ostensible purpose, but sees it as something that will make people think more about the issue of nuclear waste storage. Kate Golembiewski of
Atlas Obscura referred to the song as a "bop" and Ariel Schwartz of
Business Insider called it "catchy".
99% Invisible (which is based in
Oakland, California, United States) also sold T-shirts for a fictional baseball team, the Oakland Raycats. In the 2015
documentary short "
The Ray Cat Solution", French filmmaker Benjamin Huguet interviewed Fabbri, as well as Kielty of
99% Invisible. The film shows Fabbri listening to Emperor X's song and receiving an Oakland Raycats T-shirt. == Attempts at realizing ==