MarketChange fatigue
Company Profile

Change fatigue

Organizational change fatigue or change fatigue is a general sense of apathy or passive resignation towards organizational changes by individuals or teams, said to arise when too much change takes place, or when a significant change follows immediately on an earlier change. When change fatique arises, organizational change efforts can become unfocused, uninspired and unsuccessful, and individuals involved in change experience burn-out and become frustrated.

Avoidance
Various business writers have identified ways of avoiding change fatigue including reductions in the number of organisational change initiatives, making change happen on a smaller scale and countering "the notion that you need heroic leaders in order to have meaningful, sustained change." ==See also==
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