Ratings Cloak & Dagger had the best series launch on Freeform in two years and Freeform's most-watched drama since "
Till Death Do Us Part", the series finale of
Pretty Little Liars in June 2017. After three days, "First Light" had 1.64 million total viewers, which was a 78% increase from its initial viewers, the largest three-day lift for any Freeform debut. "First Light" also had the biggest digital debut ever for the network, with 716,000 starts. The premiere drew 7.3 million views across linear and digital platforms and was Thursday's most-social scripted series with 112,000 engagements across Twitter, Instagram, Facebook and Tumblr.
Critical response For the first season, the review aggregation website
Rotten Tomatoes reported an 89% approval rating based on 54 reviews, with an average rating of 7.5/10. The website's critical consensus reads, "
Cloak & Dagger blends soapy drama with superhero grit to create an exciting, surprisingly thoughtful addition to the genre — even if it falls prey to a certain amount of narrative bloat."
Metacritic, which uses a weighted average, assigned a score of 68 out of 100 based on reviews from 15 critics, indicating "generally favorable reviews". The second season has an 86% approval rating on Rotten Tomatoes, based on 7 reviews, with an average rating of 9.1/10.
Analysis Upon the series' announcement,
Vultures Abraham Riesman wrote that Marvel had a unique opportunity with the series to tell a story "without needing to appeal to any kind of rabid fanbase or honor any iconic stories," because the characters have neither "any famous archnemeses," nor "a widely read graphic novel" that fans would be expecting to see. He concluded, "
Cloak & Dagger could be something unique and potentially lovely: an attempt to build a new bit of filmed superhero iconography (mostly) from the ground up. There's so much to mine in this genre. It deals metaphorically with the burdens, risks, and liberations of power—and it has the storytelling freedoms offered by high-concept science fiction, fantasy, and magical realism." Pokaski revealed in August 2018 that he sent Riesman's article to Karey Burke and other executives on the series as encouragement for the direction they were planning to take the series, and to confirm that what they had released about the series did not sound "like we were blowing smoke".
Accolades ==References==