The series was announced at the GMMTV Borderless event on 1 December 2021. It was announced as one of three short series with a theme surrounding nightlife, collectively known as the
Midnight Series, which also includes
Midnight Motel (2022) and
Dirty Laundry (2023). Director Aof Noppharnach shared that the idea of the
Midnight Series project came from
Dirty Laundry director Jojo Tichakorn Phukhaotong, who wanted to tell the story of the lives of people who may be considered as marginal and are often not explored in media, such as a motel staff member, a laundry girl or a chicken rice seller. They found that these people tend to spend their lives at night. Actor First Kanaphan adds that the theme of the series is reflected in its title, which represents the stories of those who gather at a chicken rice shop, who have struggles in life and endure the hardship of working until late at night. The series marks the reunion of director Aof Noppharnach with Earth Pirapat, Mix Sahaphap, and Khaotung Thanawat, following the success of
A Tale of Thousand Stars (2021). == Marketing ==