The Klondike bar was created by the
Isaly Dairy Company of
Mansfield, Ohio, in the early 1920s and named after the
Klondike River of
Yukon, Canada. Rights to the name were eventually sold to
Good Humor-Breyers, a division of
Unilever. The first recorded advertisement for the Klondike was on February 5, 1922, in the
Youngstown Vindicator. The bars are wrapped with a silver-colored foil wrapper depicting a
polar bear mascot for the brand. Unlike a traditional frozen
ice pop, or traditional
ice cream bar, the Klondike bar does not have a stick due to its size, a point often touted in advertising. In 1976,
Henry Clarke, owner of the Clabir company, purchased the rights to the Klondike bar, which had been manufactured and sold by the Isaly's restaurant chain since the 1930s. Clarke introduced Klondike bars to consumers throughout the United States during the 1980s. The following year, the
U.S. Supreme Court declined to hear an appeal of the lower court ruling. In 1988, Kraft settled a
trademark dispute with Ambrit Inc., as the former Isaly Company, Inc. was then known, for $8.5 million. ==See also==