The notion of swapping is not a new concept. The word swap implies and means there is no money involved in the process. Clothing swaps occur formally, such as an exclusive women's event or informally exchanging clothes with a sibling. Who a swap occurs with is essentially up to the swappers. The process has two main features. The first is the process of obtaining clothes, and the second is facilitating the swap. These occur in person as well as via the Internet; clothing swaps have adapted as society continually changes. In order to have a successful swap it is often important to have donation guidelines and swap rules. Suzanne Agasi started hosting clothing swap events in 1994 in
San Francisco with ClothingSwap.com. She has hosted more than 310 events promoting clothing reuse and wardrobe exchange among participants. Participants in these clothing swaps were predominantly women. Some participants described the events as an opportunity to acquire clothing
secondhand. == Motives ==