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Color phi phenomenon

The color phi phenomenon is the fact that, when apparent motion is induced between objects with different colors, the color of the apparently moving object abruptly changes midway along the path. It is a perceptual illusion described by psychologists Paul Kolers and Michael von Grünau in which a disembodied perception of motion is produced by a succession of still images. The color phi phenomenon is a more complex variation of the phi phenomenon. Kolers and von Grünau originally investigated the phenomenon in response to a question posed by the philosopher Nelson Goodman, who asked what the effect of the color change would have on the phi phenomenon.

Philosophical significance
The existence of the color phi phenomenon poses an interesting philosophical problem. When asked to describe their experience, subjects report seeing the abrupt color change before the second dot is presented. However, it is impossible for a subject to actually experience the color change before the second dot has been presented. Philosopher Daniel Dennett utilizes the color phi phenomenon in his argument against a philosophy known as Cartesian materialism. Psychobiologist John Staddon contrasts a simple "new behaviorism" interpretation of color phi with Dennett and Kinsbourne's account. The basic idea is that because of well-known processes such as lateral inhibition, the internal states created by the two stimuli are identical, hence are so reported. Alternatively, phi can be explained without Dennett's argument. ==See also==
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