MarketThe Mental Load: A Feminist Comic
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The Mental Load: A Feminist Comic

"The Mental Load: A Feminist Comic" is a comic that went viral in 2017, by Emma, a French cartoonist and computer science engineer. The comic was first released as “Fallait demander”, or "You should've asked", and was later published in book form by Murdoch Books and Seven Stories Press.

Plot
The comic depicts a mother hosting a reception in her home, taking care of her children and logistics while her husband chats with guests. When she explodes in frustration, her husband responds, “You should have asked! I would have helped." ==Critical reception==
Critical reception
The comic received immediate attention in the French press. In 2019, Jessica Grose of the New York Times described concern over the children's health and well-being, combined with managing household schedules, as “'worry work' or, colloquially, the mental load", with a link to the comic. Hillary Chute, in the NYT Book Review, wrote that the comic "creates an intimate flowchart of household routine". BCG began an article on recommendations for family-friendly corporate policies with the comic. ==Author==
Author
RFI reported that Emma uses only her first name in an effort to "keep her 'work' and 'illustration' selves separate". ==References==
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