The album was first played to the
Phonogram/Mercury Records sales force at an elaborate presentation in a domed 17th century church in
Amsterdam, the Netherlands, with a Scottish MC (Phonogram MD Ken Maliphant) declaring: "You may like it, you may loathe it, but you can't afford to ignore...
Consequences!". An account of the Amsterdam presentation observed: Godley has since admitted the pair realised even before its release that the album would be a commercial flop, because of the sudden popularity of
punk rock: "There was a seismic, paradigm shift. I knew we were doomed. We emerged blinking into the light, and everyone was wearing safety pins and bondage trousers. We'd been working on a semi-avant-garde orchestral triple album with a very drunk
Peter Cook and me singing with
Sarah Vaughan, while outside it was like a nuclear bomb had dropped." Thirty years after the album's release Godley was still conceding the project was flawed. He told the ProGGnosis website: "Most critics of the project call it indulgent. There's truth in that, but I believe it was big and long not because we were simply indulgent but because we were lost. After sides one and two the tail was wagging the dog a bit and we kept going in the hope it would eventually make sense to both us and a rather anxious record label. The label, for their part, was very supportive and kept pumping money into session time, but in the end it was like uppers into
Judy Garland, a law of diminishing returns. More significantly our world gradually reduced to a series of small, dark, womb-like spaces and we became studio lifers scared of emerging into the real world. "Regardless of the finished product we just didn't want it to stop. The result is a weird mix of sheer brilliance and utter shit. I could be wrong. It may be all brilliant or all shit or even all brilliant shit. Either way it fried our/my brains for a while and is impossible to be objective about." In a 1997 interview Creme claimed he was not fazed by the hostile critical reaction to the album; Godley though, had been deeply affected: "Kevin was heartbroken, I don't think he's got over it yet. He was really, really upset about the way it was received, like a big turkey, really. I didn't take it the way Kevin did, to be honest, because I loved doing it so much and I learned so much, got so much out of it, a totally selfish thing, I didn't give a shit, I really didn't. And I never have, to me it's the doing of something that's the vibe, it's not necessarily the result. It's always a bonus if what you do does well, but it's not that precious, you know. I've always thought like that. "And I could see why it was laughed at, it does look like a pretentious pile of old stuff. We were self-indulgent pop stars, there's no question about it." Writing in
Record Mirror reviewer Jim Evans described it as "a masterpiece". == Other media ==