Hall adapted well to his new career and learned the Franklin skill techniques of the printing trade. He became a professional in the eighteenth-century printing business which Franklin developed throughout Colonial America. According to historian
Dumas Malone the finest piece of printing from Franklin's press was published in 1744, Ciero's
Cato Maior de Senectute, soon after Hall was employed. Franklin's ''
Poor Richard's Almanack'' was enlarged soon after that. He became the foreman of Franklin's shop in 1746 at the age of 32 and edited and published Franklin's
Pennsylvania Gazette newspaper. Franklin considered semi-retirement in 1747, since Hall was an active partner. The two drew up on an eighteen-year contract in 1748 where Hall would buy out Franklin's interest in the business. The printing business became known as the Franklin and Hall firm and among other things were printed
almanacs. Franklin sold the business to Hall for of which was to be paid by Hall annually for 18 years to buy out Franklin's share of the business. At this time the
Gazette had an extensive circulation throughout Pennsylvania and neighboring colonies and was a very profitable enterprise; Hall assumed sole management of the newspaper. The business sale relieved Franklin of all further trouble about a livelihood and allowed him to devote himself almost exclusively to scientific experiments and other projects. Franklin completed the sale of his part of the printing business to Hall on February 1, 1766. William Sellers became a journeyman printer for Hall and was a skillful printer. In May 1766, Hall made Sellers a partner in his business. The new firm of Hall and Sellers printed all of the Continental paper money issued by
Congress during the
American Revolutionary War. Hall also printed all the official documents for the government of the
province of Pennsylvania and at the same time had a book store that sold books and stationery. Business records show that between 1748 and 1772 Hall bought from Straham in London worth of books and stationery items. Some of these were used by Franklin and because of this three-way friendship (Hall-Straham-Franklin) it was the basis of the first sustained book-importing enterprise in the
middle American colonies. His book merchandise business caused a dramatic and permanent increase in the value of imports into Pennsylvania. Franklin's original printing office, that was the print shop of 'Hall & Sellers', was located at the address then known as No. 53 Market street in downtown Philadelphia. Hall had purchased the property itself from the land owner John Cox in 1759. Benjamin Franklin and David Hall's 17591766 ledger
Work-Book No. 2 of their print house was discovered in an attic in a
New Jersey home in 1928 after being missing for nearly a century. Wilberforce Eames of the Department of Manuscripts at the New York Public Library claims that the record book is in the hand-writing of David Hall. It reveals that Franklin was in England on business for the Province of Pennsylvania from the middle of 1757 to the middle of 1762. He returned to Philadelphia in November 1762 and remained in the American colonies until November 1764. He then went back to England and was there until the Spring of 1775, when he came back to the colonies. For most of time period from 1759 to 1762 the printing business was conducted by Hall since Franklin was gone. Most of the entries in the journal are charges for advertisements published in the
Pennsylvania Gazette. There are scattered throughout the journal's pages recording of charges for various printing jobs related to political papers between November, 1762, and November, 1764; a time when Franklin was in the colonies between his second and third visits to England. It also shows Franklin was sent by the Pennsylvania Assembly as Minister to England protesting against the
1765 Stamp Act.
The ledger shows a charge to the province of Pennsylvania for printing 200 copies of a proclamation for public thanksgiving.
American Revolution In the several years leading up to the American Revolution Hall and other printers used the strong influence of newspapers and pamphlets to publicly challenge Parliamentary colonial policy, especially as it concerned taxation without colonial representation. One of the first Early American historians,
David Ramsay, said that, “in establishing American independence, the pen and press had merit equal to that of the sword.” Hall was not one to become involved in controversy too rashly, and did not want the
Pennsylvania Gazette to assume partisan proportions. Unlike many other newspapers, its pages were witty and insightful and most often lacked the vitriol of many other publications. These sentiments faded, however, upon the enactment of the Stamp Act and the
Townshend Acts. Hall's view of the Stamp Act was that it likely would make the continuation of the
Pennsylvania Gazette an unprofitable enterprise. Before the Stamp Act became official Hall received word of its development in Parliament from
William Strahan in London, while news of its impending enactment quickly spread through the colonies. Hall warned Franklin that subscribers to their
Gazette were cancelling their subscriptions in anticipation of the tax — not over an increase in the cost it would place on the newspaper, but on principle. Hall was also strongly opposed to the passage of the
Townshend Acts, and though its provisions did not compromise his printing operations and sales as much as the Stamp Act had, his reaction to it as a patriot printer were just as apprehensive. Hall also employed the
Gazette to publish
John Dickinson's Letters from a Farmer in Pennsylvania, during the course of several issues. Dickinson's
Letters voiced strong sentiment against both the Stamp and Townshend Acts and British colonial policy overall, and its publication in the
Gazette and other newspapers played an important role in uniting the colonies. == Later life and death ==