The term "decal" refers to the mass-produced art transfer in two different states: 1. As manufactured, which consists of the artwork printed on the upper side of a paper or film
label stock, temporarily affixed by a typically water or heat soluble adhesive to the upper side of a silicone- or other release agent-coated paper or film backing stock. Decals are produced, shipped, and stored in this composite state. 2. As applied, where only the adhesive-backed artwork remains, affixed to its desired (and appropriate) substrate, temporarily or permanently as designed. Two variations include the traditional
water-slide or water-dip, with the artwork printed on water-resistant paper coated with a layer of water-soluble adhesive, and a dry
peel-and-stick format using a standard adhesive—which technically is not a decal, as there is no "art transfer", rather an adhesive-backed
label known as a
sticker or "vinyl-cut decal". == Modern production process ==