In 2018, Mann founded
Dhar Mann Studios, a video production company that produces films for social media platforms such as YouTube. Based in
Burbank, California, the studio operates from a 125,000-square-foot production facility, employs approximately 200 staff members, and collaborates with around 2,000 actors annually. The studio operates on a 30-day production schedule from ideation to publication. They have eight crews shooting simultaneously. When he began publishing videos on YouTube in 2018, his output consisted of
motivational videos and later shifted focus to
morality plays. In 2021, Mann started a contract with the
Creative Artists Agency In 2021, Dhar Mann Studios was honored with the Audience Honor for Best YouTube Presence at the
Shorty Awards for its impactful, socially-minded short films, such as the autism awareness video
Kids Make Fun of Boy With Autism, Instantly Regret It, which garnered 6.3 million views within 24 hours and raised over $17,000 for Special Olympics programs. In 2024, Mann signed with production company
Studio71, and former
MTV president Sean Atkins joined the company as president and COO. In 2024, Dhar Mann was nominated for the
2024 Nickelodeon Kids' Choice Awards in the Favorite Male Creator category. He was included in
Forbes Top Creators 2024 at number 2 with an estimated income of $45 million. In 2025 he ranked number 2 on this list again with estimated income of $50 million. In 2025, Emmy Award–winning production executive Toni Gray joined as
Head of Production. In January 2026,
Fox Entertainment and Dhar Mann Studios announced a partnership to develop scripted vertical video content. The productions are set to debut on the
Holywater platform, with subsequent international distribution to be managed by Fox Entertainment Global. Under the terms of the multi-year agreement, Dhar Mann Studios is responsible for the creation and production of an initial slate of 40 narrative titles for
Holywater. This agreement represents Dhar Mann Studios’ first formal partnership focused on vertical video production.
Videos The studio's videos feature often recurring actors. A
New York Times profile of Mann described his YouTube videos as "timely narratives about police-calling
Karens and
COVID-19 hoarders" told in the fashion of "1980s
after-school specials and the educational short films of the '50s". It noted their often "thin and absolutist" moral philosophy and "openly
click bait" titles. In 2023, the studio announced
Jay & Mikey, a comedy kids show based on the titular characters from Mann's previous short film series with Shaun Dixon and Kaido Lee Roberts reprising their roles as the titular middle-schoolers.
Workplace scandal and actors' protest In February 2023, multiple actors employed by Dhar Mann Studios said on social media that they have poor working conditions and unsustainable pay. Many of the actors took to protesting outside of one of Mann's studio lots, with the protests happening abruptly. Actor Charles Laughlin revealed that many actors requested a meeting with Mann about working conditions, but he declined to meet with them. Laughlin also accused Mann of firing actress Jessica Ruth Bell after the actors asked for the meeting. Laughlin and actor Colin Borden said that actors who spoke out against the working conditions were immediately let go. Borden stated that many of the actors employed by Mann could not afford rent. After the protests, Mann issued a statement on his YouTube channel and
Instagram account disputing the claims of the protesting actors and accusing them of "spreading false information" about his studio, family, and himself. He explained how the studio operated and disclosed hourly rates for actors. == Other activities ==