The series received unusually high ratings for a documentary. In 1978, it was voted the best commercial series in that year. The series was largely well-received by anthropologists. Of its initial run in the 1970s, Gregory A. Finnegan said: "The series has brought an unprecedented wide awareness of anthropological subjects and, arguably, anthropology to the British public." After reviewing
The Last of the Cuiva, Pia and David Maybury-Lewis, Cultural Survival Inc. and
Harvard University said, "We saw the film twice because we had to, but I would recommend that anyone else should do the same for enjoyment, awe, sorrow, and time to contemplate what is going on in the indigenous world, if one can use such a term. The Last of the Cuiva is first and foremost an anthropological film that tries to tell “how it was” and “how it is now.” One hopes against hope that the latter is overdone, but of course, if one reads the newspapers, one knows that the film is right." ==Awards==