During the
Jazz Age and the
American folk music revival, "Dixie" was used widely in popular music such as "
Swanee", "
Are You From Dixie?", "
Is It True What They Say About Dixie?" and, in the era of rock and roll, "
The Night They Drove Old Dixie Down" and "
Dixieland Delight". The first popular song to contain "Dixie" in its name was "
I Wish I Was In Dixie", composed in 1859 and incorporated as an unofficial anthem of the
Confederate States of America. In terms of self-identification and appeal, the popularity of the word
Dixie is declining. A 1976 study revealed that in an area of the South covering about 350,000 square miles (all of Mississippi and Alabama; almost all of Georgia, Tennessee, and South Carolina; and around half of Louisiana, Arkansas, Kentucky, North Carolina, and Florida) the term reached 25% of the popularity of the term
American in names of commercial business entities. A 1999 analysis found that between 1976 and 1999, in 19% of U.S. cities sampled, there was an increase of relative use of
Dixie; in 48% of cities sampled, there was a decline; and no change was recorded in 32% of cities. A 2010 study found that in the course of 40 years, the area in question shrank to just , to the area where Louisiana, Mississippi, Alabama, and Florida meet. In 1976, at about Sociologists Christopher A. Cooper and H. Gibbs Knotts surveyed all 50 states and the
District of Columbia for the use of the words "Dixie" and "Southern" in business names. Unlike the survey conducted by John Shelton Reed, who concentrated on cities, Cooper and Knotts surveyed entire states using modern technology rather than the physical search of telephone books that were available to Reed. They excluded the chain
Winn-Dixie from the study. Their data, within these parameters, resulted in a 13-state region which they divided into three tiers, from high to low scores. In the first tier were Alabama, Louisiana and Mississippi. The second tier was Arkansas, Georgia, Kentucky, North Carolina, South Carolina, and Tennessee. The third tier was Florida, Oklahoma, Virginia, and West Virginia. In 1965, the
Washington Redskins football team (
now the Washington Commanders) modified the team song, removing the word "Dixie" and a musical quotation from the
song Dixie after a Black fan wrote to the owner of the team, describing the racial unrest that "Dixie" caused and asking for it to be stopped. In the 21st century, several groups or organizations removed "Dixie" due to its association with the Confederacy. They included
Dolly Parton's
Dixie Stampede, the music group
Dixie Chicks, and the
Dixie Classic Fair. The board of trustees at
Dixie State University in
Utah voted unanimously in December 2020 to change the name of the institution, with the Utah Legislature putting "Utah Tech University" into effect in 2022 to distance the university from the "Dixie" term. ==See also==