The monument's design was chosen from 63 entries in a public competition. The winning entry was designed by Aucklander
William Gummer (of the firm of
Gummer and Ford), who also designed several other memorials, most notably the
Bridge of Remembrance in
Christchurch. The monument is built from concrete with a facing of
Carrara marble, and was conceived by Gummer as a tall eight-sided column, this design reflecting
Dunedin's octagonal city centre and being appropriate for an irregularly shaped site, and is topped by a symbolic beacon. From the central column, a sacrificial urn and four crosses emerge, representing sacrifice. These, along with a relief frieze on the base featuring a lion, torches, laurel wreathes, and
fasces, were designed by sculptor
Richard Oliver Gross. The original intention was for a bronze frieze to surround the base, but a funding shortfall forced this to be abandoned. The foundation stone was laid by Dunedin mayor
Harold Livingstone Tapley in 1924. Several historic documents were placed in a capsule under the stone, including histories of the military in Otago and copies of current newspapers. The finished memorial was unveiled on 17 March 1927 by Prince Albert, Duke of York (later
King George VI) in a ceremony attended by 1,000 relatives of the fallen and 800 returned servicemen, along with many members of the general public. Initially known as "The Citizens' Memorial", it rapidly became known as The Cenotaph (echoing the name of Sir
Edwin Lutyens' monument in Whitehall, London) despite not being of the classic "empty tomb" design normally used for structures of this name. A plaque commemorating the fallen of World War Two was added to the memorial at the conclusion of that conflict. ==Use and recent history==