MarketEMG, Inc.
Company Profile

EMG, Inc.

EMG, Inc. is the current legal name of an American company based in Santa Rosa, California that manufactures guitar pickups and EQ accessories. Among guitar and bass accessories, the company sells active humbucker pickups, such as the EMG 81, the EMG 85, the EMG 60, and the EMG 89. They also produce passive pickups such as the EMG-HZ series, which include SRO-OC1's and SC Sets. There is also a series geared towards a more traditional and passive sound known as the X series.

History
The company was founded in 1976 by Rob Turner in Long Beach, California. It was originally called Dirtywork Studios, and their first pickup continues to be manufactured as models EMG H and EMG HA models. The active humbucking pickup EMG 58 followed soon after. The name was changed to "Overlend" == Products ==
Products
Overview EMG pickups are standard equipment on some models from guitar manufacturers such as BC Rich, ESP, Schecter, Cort, Gibson, Dean, Steinberger, Ibanez, and Jackson Guitars. ;HZ / SRO Series The HZ / SRO Series is a variety of passive designs of humbucking and single coil pickups, as well as bass models for 4, 5, and 6 string basses. HZ pickups are commonly used in guitar and bass manufacturers as stock pickups. ;SA Series The SA Series is an active single coil pick up with moderate gain output levels famous among Fender Stratocaster players for extra volume and gain while retaining that classic vintage tone. ;X-Series The X series is an active product designed to bridge the gulf between passive and active tonalities. They are active but are voiced to sound more organic, with a more rounded signal response like the passives, while retaining the active qualities such as noise reduction and high output. ;Signature Pickups and Sets EMG has released several signature pickups and sets for various artists, the two longest signature artists being Kerry King ("KFK Set") and Zakk Wylde ("ZW Set"), both are which are based around the EMG 81 and EMG 85 set. There are also signature sets for Judas Priest's Glenn Tipton ("GTV Vengenace" set custom-made for Tipton, based on the 81 / 81 set with steel magnets), James Hetfield ("JH HET Set", set custom-made for Hetfield based on the 81 / 60 set with pole-pieces), and a complimentary set for fellow Metallica guitarist Kirk Hammett ("KH Bonebreakers" based on the 81 / 60A set) Exodus' Gary Holt ("GH Set", based around the 81 / 89R in red covers), Children of Bodom's Alexi Laiho (passive custom EMG pickup with a custom-voiced boost preamp), and Black Sabbath's Geezer Butler (passive P and P/J voiced for Butler). Metallica's Robert Trujillo received a signature set ("RT Rip Tide" based on EMG's standard Jazz Bass pickups). Signature pickguards on offer include those made to the specifications of Steve Lukather, David Gilmour, and Vince Gill. ==Endorsements==
Endorsements
Some artists and bands who use or endorse EMG pickups include: • AnthraxDino CazaresEl HefeJames HetfieldJim RootKillswitch EngageKirk HammettKyle SokolLes ClaypoolRammsteinRob TrujilloSepulturaSlayer == References ==
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