After becoming a father and working a series of blue-collar jobs, Kelly began cold-calling various boxing gyms and was offered a spot as a trainer at Church Street Boxing Gym. Kelly’s aggressive and blunt style, often berating the white-collared clients he was working out, was captured and distributed in video form produced and published by Animal New York. The success of the video lead Kelly to sign with talent agency
William Morris, and media appearances including one on Comedy Central’s Daily Show. As the video amassed views, Kelly’s clientele began to include not just Wall Street businessmen, but celebrities as well. Famous clients include rapper
Pusha-T, football player
Brandon Marshall, political pundit
Meghan McCain,
Roots musician
Black Thought. Since Church Street, Kelly has trained at
Gleason’s Gym in Brooklyn’s
DUMBO section. In summer 2017, Kelly opened SouthBoX by Eric Kelly in the
South Bronx’s
Mott Haven section. The gym is seen as a part of the area’s ongoing, and sometimes controversial, gentrification. Kelly is
MMA competitor
Oluwale Bamgbose's boxing coach and debuted in the fighter's corner for his December 16, 2017 bout at
UFC on Fox 26. == Work in media ==