Box office According to Val Guest the film made "a lot of money and got us a lot of awards".
Kine Weekly called it a "money maker" at the British box office in 1960.
Critical reception The Monthly Film Bulletin wrote: It is loud, brash and vulgar. Its vitality is its most endearing quality, but even this cannot hide a split in the film's personality. In broadening the humour of his original play and watering down some of its more savage satire, presumably in the hope of appealing to a mass audience, Wolf Mankowitz has fallen between two stools. The satire is still sharp enough to alienate a "pop" audience, but the sentiment will blunt its edge for the sophisticated. Val Guest's direction has blurred the issue even further. Several small part players are encouraged to overplay in a style more suited to farce, and the first musical number is delayed so long that even the genre is in doubt for nearly half the film. Nevertheless the numbers from the original show, "Nausea" and "The Shrine on the Second Floor", have real bite, and the background and atmosphere of the Soho jungle are brilliantly sketched. Laurence Harvey's playing of Johnny emphasises the difficulty of establishing a coherent mood. The part allows him a number of chances to soften the character and he seizes them so well that he retains a degree of audience sympathy throughout. Dixie and Bongo are drawn with a similar equivocality, and Bongo, in the person of Cliff Richard, is played absolutely straight. However, most of the principals perform with wit and verve, especially Meier Tzelniker in his original part of the director of a disc company.Rating the film 4/5 stars in a review for
Radio Times, David Parkinson wrote: "This isn't only a fascinating snapshot of Soho in the skiffle and coffee bar era, but it's also one of the best musicals ever produced in this country. Oozing the easy charm and shiftless opportunism that had just served him so well in
Room at the Top, Laurence Harvey is perfectly cast as the talent agent hoping to get rich quick through rookie rocker Cliff Richard, who, for all his raw appeal, is also very religious. Val Guest captures the fads and fashions of the late 1950s, but it's Wolf Mankowitz's crackling script that gives the film its authenticity."
Filmink magazine called it "a most likeable film (if you can handle Harvey’s accent)." ==References==