G.I. Joe PSA spoofs The company gained a reputation in 2003 for a series of
short films which parodied the
public service announcement (PSA) safety messages used at the end of every episode of the 1980s
G.I. Joe animated series, based on
Hasbro's toy line. Fensler, a fan of the series, had recalled the PSAs after rewatching
G.I. Joe: The Movie which had included the PSAs as bonus features on its DVD, and played around with the footage. While Fensler did the video editing, he had friends supply the new voice-over lines. Fensler's friend
Doug Lussenhop helped Fensler to prepare the parody PSAs for screening at the Heaven Gallery in Chicago, after which gallery visitors got
VHS copies of the PSAs, while the gallery uploaded them to their website. The traffic from the popularity of the videos crashed the gallery's server, and eventually two other websites,
eBaum's World and
Heavy.com, provided copies of the videos. By 2004, the videos had been considered viral hits, and Hasbro had sent Fensler a
cease and desist order. In 2004, Lussenhop successfully applied to write for
Tom Goes to the Mayor, created by
Tim Heidecker and
Eric Wareheim, and became one of their close collaborators. When Heidecker and Wareheim were preparing their next show,
Tim and Eric Awesome Show, Great Job!, Lussenhop convinced them to bring on Fensler. Fensler stayed on for the show's five seasons, and continued to collaborate on the team's ongoing smaller projects. He also produced a music video for
Daniel Johnston's song "The Monster Inside of Me", using footage from the
Captain America animated series from the 1960s. As of 2013, Fensler works for the advertising firm
Wieden+Kennedy. ==In popular culture==