In terms of volume, Vins de Pays d'Oc and Vin de Pays du Val de Loire (previously known as Vins de Pays du Jardin de France) were responsible for the majority of French exports. Originally, Vin de Pays designation was commonly viewed as inferior to an AOC Appellation, often being ascribed to thin and simple wines. However, since the late 1980s, an increase in demand for
varietal wines has led some French producers and cooperatives to produce more Vin de Pays, especially Vin de Pays d'Oc, to make varietal wines with some form of designation, while turning away from the highly restrictive AOC classification which often requires very specific blends of grape varieties. This can be seen as a response to the increasing sales success of varietal
New World wines from
Australia,
New Zealand, the
United States,
South Africa and
Chile. As well as varietal wines (such as
Cabernet Sauvignon or
Merlot), Vin de Pays was used to produce non-traditional blends which do not meet the requirements of AOC or
VDQS regulations. Some of these wines are considered much better, and command higher prices, than AOC or VDQS wines from the same region, or even the same winemakers. ==See also==