The film was launched with a preview screening in February 2015 in Adelaide, closely followed by a regional Australian tour which commenced in New South Wales in March. The film's promotional poster featured endorsements from conservative radio commentator
Alan Jones and former leader of the
Australian Greens,
Bob Brown. The film had its USA premiere at DOC NYC on 14 November 2015. The film is scheduled for release on DVD and digital platforms on 9 December 2015. The centre also questioned the commitment of public funds to the project and described Pratzky as having "made it a personal mission to disrupt, protest and demonise an industry that he doesn’t agree with." The film attracted criticism from former Federal
Australian Labor Party leader
Mark Latham who described it as "a fracking false alarm" in an opinion piece published by the
Australian Financial Review. He went on to criticise the
anti-fracking movement by describing it as "one of the most fraudulent, misinformed and irrational pieces of politics I have ever seen."
Funding controversy Prior to its official release, the feature-length documentary film
Frackman attracted attention due to the substantial state and federal government financial support it received. A private company, Frackman Films Pty Ltd was registered on 17 June 2013. The film received $220,000 from
Screen Queensland, and a further $200,000 from
Screen Australia.
The West Australian newspaper published that it understood that the Screen West funding equated to 15% of the production's total budget, The film's co-producer, Trish Lake from Freshwater Pictures, described the government funding as an example of Government supporting free speech. Queensland's Arts Minister
Ian Walker agreed, telling the media:“If anyone was looking for proof that freedom of speech flourishes in Queensland, this documentary is it.”Western Australian Acting State Premier
Kim Hames told
The West Australian:"The State Government supports the jobs, energy supply and opportunities that a well-regulated shale gas industry can provide for WA families... However, we also support the independence of the ScreenWest funding selection process, which does not involve State ministers. I am advised the ScreenWest board considered this project at length and took into account artistic and production merits."Pratzky found the Government funding funny but said that he didn't believe that it undermined the production. He said of the production: "It’s telling the truth and cutting through a layer of propaganda."
Screen Australia project assessment Following the film's release, internal documents released via
Freedom of Information Act request revealed that two of the three Screen Australia assessors had questioned director Richard Todd's "lack of experience" or "relative inexperience." Prior to funding approval the assessors expressed concerns related to the proposal's "finance plan, high budget and certain line items." In May 2013, film producer Simon Nasht had received a letter from Mary-Ellen Mullane, one of the assessors, who requested that
Simon Sheikh's editorial/creative control and co-producer status be removed from the contract. Mullane wrote that "
GetUp!'s contribution can only be considered as an alternative distribution strategy, not a co-production partner."
Philanthropic support The production also attracted
philanthropic support by pitching at an event called
Good Pitch, hosted by
Shark Island Institute and Documentary Australia Foundation at the
Sydney Opera House. In total, over $2 million was raised between seven different feature-length documentary film productions which pitched to an audience of approximately 300 on the day. Distributor Madman committed $10,000 towards
Frackman at the event and offered to work with eOne to maximise home entertainment revenues. Producer
Trish Lake said of the fundraising at Good Pitch:“While some... goes to production, the majority will be spent on outreach — building audience interest and excitement ahead of the roll out early next year as it starts an innovative campaign across rural Australia in cinemas and community halls and culminating in city theatres for city dwellers... It will be a roll out over many months with a dialogue we hope for whatever time it takes for state and federal governments to re-think their current deals with the global gas industry.”
Frackman also partnered with Getup! and Lock the Gate and was officially launched in March 2015, followed by a tour of
New South Wales, The film's financials and legals were managed by Daniel (Dan) Lake, nephew of producer Trish Lake. Dan Lake was appointed as a director of production investment at Screen Queensland on 3 November 2014.
Missing interviews Gladstone LNG export contracts and environmental approvals The film's director Richard Todd told the media that his team was surprised that gas export approvals in Queensland had been granted. Todd said that he had interviewed a woman directly involved with the process, who had told him that "She basically quit her job because she was given an ultimatum to make sure those contracts were passed at all costs." == References ==