As a member of Mattachine,
Craig Rodwell had participated in July 4 'Annual Reminders' for gay rights at
Independence Hall in Philadelphia. In an effort to make gay integration into society and the workforce seem non-threatening, Mattachine's
Frank Kameny insisted on conservative dress and behavior at the protests: women were required to wear skirts and men suits, and no displays of affection were allowed between participants. At the
Annual Reminder that was held just a week after the Stonewall riots began, Rodwell and other young activists balked at these restrictions, having come to the conclusion that more aggressive action was needed to achieve civil rights for gay people. Five months after the Stonewall riots, in November 1969, the
Eastern Regional Conference of Homophile Organizations (ERCHO) convened in Philadelphia. At the conference,
Ellen Broidy and Linda Rhodes of the lesbian activist group
Lavender Menace joined Rodwell and Sargeant in proposing the following resolution: That the Annual Reminder, in order to be more relevant, reach a greater number of people, and encompass the ideas and ideals of the larger struggle in which we are engaged—that of our fundamental human rights—be moved both in time and location. We propose that a demonstration be held annually on the last Saturday in June in New York City to commemorate the 1969 spontaneous demonstrations on Christopher Street and this demonstration be called CHRISTOPHER STREET LIBERATION DAY. No dress or age regulations shall be made for this demonstration. Most of the preparation work was done by Sargeant, GLF members Michael Brown and Marty Nixon and
Mattachine Society member
Foster Gunnison Jr., who acted as treasurer. They utilized the bookshop's mailing list to gather support and participants for the march and negotiated the details with over a dozen different gay advocacy groups including Lavender Menace and the
Gay Activists Alliance. On the first anniversary of the Stonewall uprising, the Christopher Street Liberation Day March, now considered the first
NYC Pride March, led the official chant: "Say it loud, gay is proud." He wrote in an article for
The Village Voice in 2010: At one point, I climbed onto the base of a light pole and looked back. I was astonished; we stretched out as far as I could see, thousands of us. There were no floats, no music, no boys in briefs. The cops turned their backs on us to convey their disdain, but the masses of people kept carrying signs and banners, chanting and waving to surprised onlookers. ==Current activism==