From 1967 to 1969, Faison danced with the Ailey, leaving in 1970. He danced in the original 1970
Broadway production of
Purlie and founded the George Faison Universal Dance Experience with a budget of six hundred dollars in 1971. The group’s dancers included Faison (who also choreographed and served as Artistic Director), Renee Rose, Al Perryman, Gary DeLoatch and
Debbie Allen. During this period, he created several notable pieces, including "Suite Otis" in 1971 (set to the music of
Otis Redding) for five couples, combining elements of ballet and contemporary styles. Faison's Broadway debut as choreographer occurred in 1972 with ''
Don't Bother Me, I Can't Cope, followed by other shows, including Via Galactica, Tilt
and The Wiz'', where he worked with
Stephanie Mills and
Geoffrey Holder. Later in his career he worked as a choreographer for entertainers like
Ashford and Simpson,
Earth, Wind and Fire,
Patti LaBelle and
Dionne Warwick. He choreographed over two dozen musicals, including the Broadway show
1600 Pennsylvania Avenue (1967) with music by
Leonard Bernstein; a
Radio City Music Hall production of
Porgy and Bess (1983); and
Sing, Mahalia, Sing (1985) at the
Shubert Theater in
Philadelphia. He directed and choreographed the show
The Apollo - Just Like Magic (1981) at the
Warner Theater in
Washington, D.C. (which re-created the golden age of the
Apollo Theater) and choreographed the world premiere of
Harry Partch's Revelation in the Courthouse Park (staged by Jiri Zizka) for the
American Music Theater Festival in 1987. In 1989 he conceived and produced the television special,
Cosby Salutes Ailiey in celebration of Alvin Ailey American Dance Theater's thirtieth anniversary. He won an Emmy Award for his choreography in the HBO special
The Josephine Baker Story in 1991. In 1997, Faison directed and choreographed
King, a musical performed at
Bill Clinton’s inauguration. ==Faison Firehouse Theater==