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Global Energy Balance Network

The Global Energy Balance Network (GEBN) was a US-based nonprofit organization claiming to fund research into causes of obesity, but was primarily known for promoting the idea that lack of physical exercise, not bad diet, was primarily responsible for the obesity epidemic. It has been characterised as an astroturfing organisation. It received substantial funding from Coca-Cola. It has been criticised by nutrition experts for downplaying the role of junk food in obesity. Critics have also accused the American College of Sports Medicine (ACSM) of supporting GEBN. The ACSM claims it had no affiliation with GEBN.

Outcome
Coca-Cola was given a 2015 Shonky Award by Australian consumer organisation Choice, due to its funding of GEBN, which amounted to at least $1.5m in 2015. Shortly before this, the chief public scientist at Coca-Cola announced her retirement. As of March 2020, a simplified (partly German-language) version of the website is up. ==References==
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